Buzzstream

FEBRUARY 9, 2024

For example, if the company is restructuring its internal management structure in a way that only affects employees, it’s likely not newsworthy. We recommend using someone on the PR team, whether internal or with an external agency. Examples of assets include data, infographics, and videos, among others.

Examples 62

Examples Product Launch Data Report 62

Sword and the Script

FEBRUARY 16, 2019

That’s according to Oliver McAteer , writing for Campaign Live about a survey by buy-side vendor Sizmek. The company surveyed 500 marketers in Europe and the US and found many admit to struggling to marry “digital advertising and powerful creative work.”. Meanwhile, 84 percent say A.I. It’s not the only study to point to this trend.

Creativity 78

Creativity Study Survey Advertising 78

Sword and the Script

DECEMBER 10, 2019

Note: Professor Moorman also champions The CMO Survey. Nine out of 10 companies surveyed by MIT show that they already use AI in some form to improve customer journeys. By consistently showing up, engaging with audiences (internal and external), and not expecting results overnight. Christine Moorman | Duke University.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Sword and the Script

DECEMBER 13, 2016

Whether your primary speaker is internal or external, carve out time for a 30-minute interview. For internal speakers, where a webinar is just one more additional duty, an interview like this can be a helpful creative exercise for them as they develop a presentation. 10) Create an infographic based on key points.

B2B 60

B2B Infographics Interviews eBook 60

Sword and the Script

DECEMBER 24, 2019

I review a lot of marketing studies and surveys – and write about the one I think will be helpful for readers. Read more: Would you Run Your Internal Data Through this Media Monitoring AI? but most CMOs (61%) expect “their budgets to rebound in 2020” according to The CMO Spend Survey by Gartner. of revenue to 10.5%

Marketing 78

Marketing Publicity Survey Study 78

Contently - Strategy

JUNE 11, 2020

And according to a recent Weber Shandwick survey of 1,700 adults , 52 percent are concerned today’s health-related information is either false or misleading. Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy. However, over a third of U.S.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

And according to a recent Weber Shandwick survey of 1,700 adults , 52 percent are concerned today’s health-related information is either false or misleading. Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy. However, over a third of U.S.

Healthcare 59

Healthcare Content Marketing Industry Trends 59

Frederik Vincx

DECEMBER 11, 2015

It is full of practical advice to get your team on board during workshops, internal presentations, and pilot projects. These skill gaps are roughly the same as they were the last time the survey was done. Source: PR Academy annual qualification trends survey. Each time an employee gets replaced, knowledge is lost.

How To 60

How To Software System Employee 60

PR Fuel

OCTOBER 16, 2018

Various services offer access to continually updated media databases, and if you’re looking for a cheaper alternative, interns will surely love updating a press list by hand. Hire Interns. And a good intern can eventually turn into a good employee. If I’m still on a press list, how accurate is the rest of that list?

Web 40

Web Pitching Local Report 40