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Your client is accused of price gauging, now what? – Scott Brooks

Ethical Voices

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. I have a degree in broadcast news from West Virginia University.

Ethics 89
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Lin Pophal on the Evolving Role and Field of PR

Flack's Revenge

Is this a sign of the future of PR (and journalism)? I definitely think that it is. When I was director of corporate communications at a local healthcare organization, I would regularly receive a number of resumes from reporters whenever PR jobs opened up. Agreeing to an interview and then becoming a no-show.

Pitching 174
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Behind the Headlines With Stuart Pfeifer

Cision

In this interview, Stuart discusses his motives for making the switch, the value of a news background and the intersection of journalism and PR. What was behind your decision to switch from journalism to PR? Learn how with our brand journalism white paper! What is the relationship between PR and journalism?

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Coffee with a Journalist: Adrienne LaFrance, The Atlantic

OnePitch

She’s held numerous roles with the publication since 2014 and prior to that was an investigative reporter for several local news organizations. Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. . 00:03:26] AL: Yes, definitely. . [00:03:28] 00:03:28] BB: Okay.

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Behind the Headlines with Crosby Noricks

Cision

In my interviews with PR professionals in New York and Los Angeles I found the opposite to be true, and was inspired by how thoughtful and strategic many of the people I interviewed were about their jobs. I wanted a means to continue the relationships I had built while learning more about the profession by interviewing practitioners.

Fashion 227
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How to Social in 2019: Experts Share their Views

Flack's Revenge

Last month I interviewed top PR and social media experts about the challenges facing online marketing. Neal: Definitely. It is still one of the most powerful advertising platforms ever invented and continues to prove its effectiveness for just about everyone from top 100 advertisers to local mom & pop businesses.

How To 159
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How an underground high school newspaper led to a 10+ year blog

Communications Conversations

First, we need more local journalism–whether it’s professional or not. Whatever you call it, we definitely brainstormed and dreamt up new ideas for columns and stories each month. It gives me the ability to reach out to any number of people for: interviews, input on posts, opinions, feedback.