Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? In contrast, ChatGPT offers conversational, personalized responses and creates original content just for you. Focus on Video Content : Video is the most popular and effective media format.

Trends 105

Trends YouTube Video Social Media 105

Newsfile

JANUARY 24, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Multimedia press releases : Press releases that include multimedia elements such as images, videos, and infographics are becoming more popular.

Trends 52

Trends Data-Driven PR Analytics Survey 52

Critical Mention

FEBRUARY 10, 2018

With all it encompasses – media relations, reputation management, crisis communications, content development, social media management, influencer marketing – and the list goes on – it’s endlessly fascinating. Here we look at a few reasons why we love what we do. There’s never a dull moment . If you’re in PR and you’re bored – why?

Publicity 125

Publicity Storytelling Nonprofit Creativity 125

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. Strategic communications is part and parcel of public relations.

Media Relations 97

Media Relations Media Social Media Internal 97

5W PR

JANUARY 31, 2024

This could include blog posts, whitepapers, case studies, and infographics. Ensure that your content is shareable and easily digestible, bullets and lists are helpful for your audience to understand the information quickly and imagery, such as infographics, are helpful for explaining your concepts.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PR Matters

AUGUST 11, 2014

However, you should ensure there is a crisis communications set of contacts shared between all members of their team and yours (if you have one), and that it covers out of hours and weekends. Don’t forget all of this should be part of your criteria of performance delivery for crisis communications.

Agency 124

Agency Measurement Reputation Skype 124

Stuart Bruce

MARCH 3, 2015

The results reflect my own anecdotal experience as my most popular PR training course is ‘modernised PR’ which teaches digital communications and social media specifically for public relations (most courses focus on just marketing communications or digital marketing).

Measurement 60

Measurement Communications Crisis Management Training 60

Shift Communications

OCTOBER 4, 2017

Read the infographic below to learn more about how much bad customer experiences can cost companies. GetCRM has collected data on these events, among others, to analyze the financial costs for the corresponding corporations. Please include attribution to GetCRM.com with this graphic.

Airlines 87

Airlines Financial Film Viral 87

PR 20/20

AUGUST 9, 2016

An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. SlideShare : The infographic and an eBook teaser have both been uploaded to SlideShare to maximize reach and sharing potential. Community relations. Blogger relations.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

Sword and the Script

DECEMBER 18, 2018

With crisis communications front and center (social media can blow up even a seemingly insignificant issue very quickly) and thought leadership playing such vital roles in a brand’s bottom line, it seems like PR is enjoying a bit of a renaissance. >>>Also >>>Also see: Is Media Relations Getting Harder?

Publicity 62

Publicity Storytelling Pitching Nonprofit 62

Burrelles Fresh Ideas

JUNE 13, 2023

Deliberate planning is key — consider drawing upon diverse forms of media such as podcasts, articles, blog posts, videos, or infographics to optimize outreach strategies across multiple touchpoints. Adopting a multi-channel approach through repurposing and amplifying existing content can achieve this goal effectively.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

5W PR

AUGUST 12, 2020

Noting that companies have a diversity of employees, healthcare communication pros should develop multigenerational internal communication strategies. The strategies should incorporate formats like infographics, short videos, or short posts through communication channels like intranet feeds, desktop, mobile apps, and emails.

Healthcare 88

Healthcare Strategy Communications Policies 88

Beyond PR

JULY 8, 2016

There’s no mathematical formula to calculate whether an article is well written or whether an infographic can capture and hold the viewer’s attention, hence the need for feedback. What is essential to the creative process is consistent and honest feedback. But this can run a little antithesis to many brands’ approaches.

Creativity 74

Creativity Marketing Storytelling Analytics 74

PR Conversations

JULY 5, 2017

From social media management to crisis communications, content is king. And communicators are presented with a daily challenge to produce captivating, attention-grabbing texts. Several years ago PR community actively discussed infographics – a new exciting format to present complex information.

Infographics 63

Infographics Corporate Policies Reputation 63

Sword and the Script

AUGUST 2, 2016

During the work week, he’s an account manager with LTPR , a public relations firm based in Portland, Oregon specializing in the financial, healthcare and professional services industries, including crisis communications and litigation support. Text, graphics, infographics, videos, photos, etc. for a National Guard.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Sword and the Script

NOVEMBER 29, 2016

Owned media had clear implications for an earned media strategy – and beyond the conventions of just crisis communications. Get to the latest infographic before it’s published – and pitch it to a media outlet first. This new trend some were calling content marketing had the hallmarks of a soft and subtle pitch.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

MaccaPR

JANUARY 6, 2015

For a closer look at past posts, we welcome you to peruse these past blog post categories: Agency Life (3) , Blogger Relations (2) , Blogging (8) , Brand Strategy (19) , Content Curation (3) , Corporate Communications (13) , Crisis Communications (9) , E-Book (1) , Event Marketing (5) , Facebook (5) , Giveaway (4) , Google+ (1) , Inbound Marketing (..)

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Burrelles Fresh Ideas

JUNE 27, 2023

Multimedia Elements : Boost your press release with multimedia elements such as high-quality images, videos, infographics, or audio clips. Breaking news and trending topics can also be leveraged to generate interest. These types of digital assets can make your release more engaging and shareable.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Melissa Agnes

MARCH 19, 2015

Recommended read: Your Guide for Data Breach Crisis Communication. I recently wrote a thorough guide to get you started on developing a data breach crisis communication plan. Check out our infographic to find out what to do to protect your mobile device … and your identity!”

Crisis 157

Crisis Data Strategy Banking 157

Waxing UnLyrical

AUGUST 12, 2015

The community was scanning, spending less than a minute on a post. Then we started to mix up the editorial formula, 500+ words, infographics, video and presentations. So, when the horrific Sandy Hook shooting occurred in December of 2014, we asked crisis communications expert Gerard Braud to host a free teleseminar.

Radio 40

Radio Mobile Media Sports 40

Melissa Agnes

AUGUST 20, 2014

Read: Teaching Crisis Communication: Embracing the Research to Practice Model. One way I do this is by having students create infographics around a given topic. For example, in one class I had them create an infographic about the four-step PR campaign process. Studying / Teaching Crisis Communication'

Social Media 279

Social Media How To Infographics Media 279

Melissa Agnes

NOVEMBER 4, 2014

If you need help or would like to discuss the proactive strategies that you can take to prevent and manage Fearbola within your community, please contact Agnes + Day. Infographic from the CDC: Flu or Ebola? Crisis Communication Crisis Prevention' My team would be happy to have this important conversation with you.

Healthcare 221

Healthcare Education Crisis Crisis Communications 221