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7 Skills PR Teams Can’t Do Without

ImPRessions - Crenshaw Communications

This requires a combination of creative thinking, analytical skills, and the ability to develop and execute against plan. We need to be able to use social media platforms to reach and engage curated audiences, as well as measure the success of our campaigns. A strong understanding of digital and social media platforms is a must.

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The Future of Work: Navigating the Evolving Professional Landscape with Erica Keswin

PR for Anyone

Erica suggests that most companies will adopt some form of a hybrid model, acknowledging the benefits of flexibility while highlighting the need to measure performance effectively. She raises concerns about the potential loss of creativity and innovation in a virtual environment, especially when managing groups.

Employee 130
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9 Strategies for Building a Winning Professional Brand

PRSay

Your goals should be specific, measurable, achievable, relevant and timed (SMART). Seek out relevant courses, workshops, seminars and webinars. As a creative or technical wunderkind? I mean, how do you know which winds are favorable if you don’t know what port you’re sailing to? Do your SWOT. For Pete’s sake, crack a few books.

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Fall into Business Development

Solo PR Pro

Showcase your expertise by offering workshops, webinars, or seminars. Get creative with thought leadership. Measure your results. Join industry associations (don’t forget about your preferred client industries), attend conferences, workshops, and local networking events. Educate your target audience.

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Behind the Headlines with Marian Salzman

Cision

This week, I got to speak with Salzman about combining a love for words with a love for impact measurement, a foolproof way to approach strategic communication, and her secrets to media relations success throughout her career. I have never met a seminar I didn’t want to cherry-pick—i.e.,

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Amid the Rapid Pace of Change, These 5 Fundamentals of PR are Still Essential

Sword and the Script

A client of one of my clients said that at a seminar and it really captures the sense for the pace of change. 5) Feedback and measurement. Now, we can measure web traffic acquisition and behavior with accuracy. creative ideas and execute them? Two is the new five. It’s a good way to stay on top of things. Talk to Us !

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10 PR Conferences All PR Solo Pros Need to Know About in 2021

Solo PR Pro

AMEC Global Summit on Measurement. Whether you’re a marketing or PR executive, a PR pro interested in media intelligence or one who manages communications, the International Association for the Measurement and Evaluation of Communication (AMEC) has the conference just for you. Page Spring Seminar. Yep, that one!).