Remove Creativity Remove Interviews Remove Media Relations Remove Storytelling
article thumbnail

8 Common PR Mistakes And How To Avoid Them

ImPRessions - Crenshaw Communications

Many people who work in PR thrive on the creative nature of what we do; after all, not everyone can dream up a winning idea for a product launch, or even the email subject line that will capture a journalist’s attention. But the best campaigns are fueled by creativity, yet informed by research. Insufficient interview prep.

How To 257
article thumbnail

6 Public Relations Tips For Brands In 2018

ImPRessions - Crenshaw Communications

This can include everything from timely and thorough information downloads on new products, marketing plans, and business goals, to the time commitment by senior executives for preparation and participation in briefings, quarterly meetings, and media interviews. Allow the agency creative freedom.

Publicity 256
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Creating Earned Media Stories With Jennifer Reinhard, Ketchum

OnePitch

While Jen’s media background spans a variety of clients and industries, including food, agriculture, consumer, and financial services, Jen is also passionate about sustainability and loves fostering relationships with sustainability and ESG journalists. Read below for the entire interview with Jen: . lens to planning for our clients.

Media 94
article thumbnail

Running Corporate Communications and Social Media

wiredPRworks

He currently is the Chief Communications Officer at the international law firm Vinson & Elkins where he leads a team that manages the firm’s public relations efforts, including brand services, media relations, internal communications, rankings, website, and social media. About Barbara Rozgonyi.

article thumbnail

Behind the Headlines With Morgan Givney

Cision

In this interview, Morgan discusses the importance of having a social presence, how to keep your digital community engaged and why the fundamentals of public relations will never change. I love that working in PR provides a different storytelling opportunity that you don’t get working for a paper.

article thumbnail

2020 Planning: Questions to Ask to Create a Stellar Media Strategy

Barokas

As a top public relations firm, we have adapted, developed new strategies and embraced new tools that allow us to move forward in an ever-changing and excessively noisy landscape. Fundamentals like creative collaboration, grassroots ideas, great storytelling, smart planning, are as important today as they have ever been.

article thumbnail

A connect-the-dots moment brought me to the PR world

The Hoffman Agency

A book spotlighted people who work in the PR fashion industry, and I still remember how exciting it was when I read their interviews about their daily work and projects. During my time in college, I harbored my skills in communication through various projects: designing social media pages, working on digital art projects and web development.

Fashion 36