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Changes in journalism impacting PR

Prakkypedia

In a recent PR Daily post , Mike Schneider wrote of the ‘4 ways journalism changes are affecting PR’. The Australian Senate Select Committee on the Future of Public Interest Journalism released its findings in February 2018. Journalists are responsible for building their own brands. It’s a similar story in Australia.

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How Reach uses NewsWhip to stay on top of the news cycle

NewsWhip

The UK-based company operates 130 national and regional print and online media brands in the U.K., Yara Silva, group head of social media for Reach, supports these publications with social media posts, but also tracks the success of Reach’s stories. If there’s one thing Reach Plc has, it’s, well, reach.

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How Niche Social Media Platforms Like Quora Can Be Valuable for PR

Cision

After all, Obama is synonymous with social media savvy – and Quora is not a social platform that has been embraced by the masses. Similarly, I read an article in the Wall Street Journal about Lindsay Graham’s use of the app Sidewire , a politics-only social media platform described as “ Twitter for politics.”

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Tips for Working with Millennial Media Outlets

Business Wire

Collins , and Buzzfeed writer/editor Norberto Briceno at Business Wire’s Meet the Media: Mastering Millennial Media Breakfast in Los Angeles. What is Millennial Media anyway? When asked to define millennial media, the panelists said it was all about meeting the readers where they are; on social media video, web and mobile.

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My Take on the Fake News Debate

Flack's Revenge

If they don’t, their brands and reputations (and hence businesses) will take a beating. For all the grousing that it is too hard a problem to solve, check out these articles: Media in the Age of Algorithms. Reddit’s r/news/world Community used a Series of Nudges to Push Users to Fact-check News.

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Behind the Headlines With Neil McAllister

Cision

What was behind your decision to switch from journalism to PR? Want to improve your media relations? Read Cision’s free “State of the Media 2016 Report!” How will your background in journalism help you in this new position? As I mentioned, I’ve done all sorts of things in media. We’re numb to it.

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COP26 saw 20x more coverage than COP25

NewsWhip

There were articles of a similar nature examining British Prime Minister Boris Johnson that were discussed on Reddit. The presence of delegates and other invited speakers from the conference reverberated across social media platforms. The post COP26 saw 20x more coverage than COP25 appeared first on Newswhip.