Buzzstream

MARCH 13, 2024

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. This post will help you understand everything you need about digital PR to decide if it’s right for you and your brand.

Digital PR 71

Digital PR Construction Case Study SEO 71

Contently - Strategy

JANUARY 26, 2023

Google Uses Weekly Podcast to Discuss Innovative Cloud Technologies Google’s About Google Cloud Platform Podcast , abbreviated as GCP, includes weekly episodes featuring technical discussions with cloud professionals about the innovations they’re pursuing to make Google Cloud better. Choose them with great care. Want is key here.

Leadership 126

Leadership Content Marketing Healthcare Google 126

Burrelles Fresh Ideas

JUNE 13, 2023

Sound PR practices are essential if you want to build connections with your target audience. Tip 1: Set clear goals and target audience Launching an impactful PR campaign necessitates setting precise goals and identifying your ideal target audience.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . PR and communications predictions. Predictions from PR and martech providers; and. Too often marketers become enamored with the latest trends and tools. Do you blog regularly? My own predictions.

Marketing 167

Marketing Employee Content Marketing Training 167

Sword and the Script

APRIL 27, 2019

Yes, it is according to 68% of PR professionals polled for the 2019 JOTW Communications Survey. So, what’s PR to do about it? Part of the answer is rethinking traditional PR efforts – and another part is studying the media to understand how it’s changing. 2017: 3 PR Takeaways from the (2017) State of the Media Report by Cision.

Survey 90

Survey Journalism Study Pitching 90

Beyond PR

OCTOBER 19, 2017

Using keywords that will help the right people find your website is essential for every facet of your marketing strategy from search engine optimization to social media to blogging to PR. Having a library ensures that we’re all working together to make our brand better known for a specific set of search terms and keywords.

Brand 55

Brand Branding How To SEO 55

Cision

FEBRUARY 3, 2016

Emily Ann Hodges, marketing & PR lead at Kiip, knows the importance of innovation, and believes that her company, which helps brands provide in-app rewards to spread awareness, is on the cutting edge. How did you get your start in PR? I studied journalism with a few PR courses sprinkled in between at St.

Pinterest 120

Pinterest Mobile Pitching Social Media 120

Sword and the Script

DECEMBER 11, 2018

As I’m wont to do at year’s end, I ask many brilliant marketing and PR types for their take on what might transpire over the next twelve months. This year, more than 20 professionals – real people that do real marketing and PR work every day – responded and with high-quality ideas that I found to be invigorating and thought-provoking.

Social Media 90

Social Media Marketing Media Creativity 90

Beyond PR

MARCH 6, 2018

A few years ago, Moz and BuzzSumo analyzed engagement trends of over one-million online articles. The results might shock you. Surveying thousands of marketers, here are this year’s trends: What the most successful B2B content marketers do?: Press releases and blogs are known for building brand awareness.

Strategy 67

Strategy How To B2C Content Marketing 67

Buzzstream

MAY 19, 2022

Here’s the thing: creating surveys is very expensive, and your success in pitching surveys for links is often heavily influenced by other news events of the day. For some in the digital PR space, this will get deeper into SEO and keyword research than you have before. You can also go with keywords like: YOUR INDUSTRY + trends.

Survey 90

Survey How To Reddit Pitching 90

PR Conversations

JULY 3, 2014

A practitioner’s musing about balancing the visible and invisible work in 21st-century PR. The results of their work are all that matters, and while we might see The Invisibles’ various outputs and outcomes, we do not see them. But, back in the day (and even to this day), many PR practitioners work quietly behind the scenes.

Publicity 87

Publicity Radio Social Media Content Marketing 87

Sword and the Script

AUGUST 6, 2019

There’s a lot that’s happened over the last month among vendors that make technology for public relations (PR) professionals – and I can’t wait to show you this month’s summary of news from the PR technology community. It’s going to be a fantastic professional development opportunity for you or your PR team – so check it out.

Marketing 63

Marketing Pitching Corporate Tools 63

Stuart Bruce

OCTOBER 30, 2014

And I’ll conclude by identifying the new skills and attributes of the modern PR professional. Well in more than 25 years of practising professional public relations I’ve never once been in control and I’ve never met an honest PR person who was. So why are some PR people still afraid? The truth is. Data is everywhere.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Flatiron Communications

JANUARY 11, 2018

2016 : The growth in the use of social influencers as trusted “third-parties” to create awareness and action (“ Content Marketing is So Last Year” ). 2017 : Can the ethical breakdown of political PR with its purposefully spread false narratives poison other industry sectors? When PR Turned to the Dark Side ”). they produce.

Pitching 43

Pitching Journalism Tools Agency 43

PR Fuel

MARCH 17, 2020

You may have heard experienced business owners talking about the power of PR to bring a business into the light of consumers’ attention. We’re going to look at how PR is a strong strategy for promoting your business and how it can work with other strategies to help you grow. What Does PR Stand For?

Publicity 64

Publicity Small Business Advertising Advertising 64

Journalistics

APRIL 5, 2016

I reviewed the report in detail, and turned the most interesting findings into an actionable set of nine media relations tips you can use to improve your results in 2016 and beyond. The top trend in media right now is the evolution of the multimedia journalist. Tip #1: Tell Your Story with Pictures. What is a multimedia journalist?

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

I reviewed the report in detail, and turned the most interesting findings into an actionable set of nine media relations tips you can use to improve your results in 2016 and beyond. The top trend in media right now is the evolution of the multimedia journalist. Tip #1: Tell Your Story with Pictures. What is a multimedia journalist?

Media Relations 40

Media Relations Media Mobile Pitching 40

Waxing UnLyrical

APRIL 26, 2018

Storytelling: whether you’re in PR, marketing or a like-minded communications discipline, it’s stories that affect change. They conducted a two-year analysis of over 100 Super Bowl commercials to determine what made one better than another. Nor can a double-tap, like or share. Guest Post by Mike Connell. Humor can hook us.

Nonprofit 67

Nonprofit Storytelling Community Case Study 67