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A day in the life of one solo PR/social media consultant (and adjunct professor)

Communications Conversations

Over the last five years, we’ve created a social media playbook document that makes this a lot easier! Start research and writing a byline for my Trustmark client. Much of the work I do for them revolves around B2B media relations with HR publications, podcasts and blogs. Blog post research.

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Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

Publish a blog and promote your posts through your LinkedIn profile and other social media channels, or better yet, identify respected blogs in your business networks and submit guest posts. You can also offer yourself as an expert to local and industry media who write about topics you can provide insight on. “A

Brand 189
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Judging A Blog Post By Its Cover

Waxing UnLyrical

It’s not just thinking about writing that I’ve been engaging in. It’s not just thinking about writing that I’ve been engaging in. Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. They might be helpful to you as you continue on your path as a blogging Grasshopper.

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Behind the Headlines With Caroline Michaud

Cision

In this interview, Caroline sat down with us to discuss travel and tourism brands and how they must adapt as media rapidly changes. It’s also important to ensure that the destinations’ tourism assets are aligned with those audiences in the most appropriate way. An easy comparison is social media.

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Want Social Media Evangelizers? Be Social

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

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Talking The Social Media Walk

Waxing UnLyrical

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing.

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Ten Reasons PR Pros Should Blog

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Boy, was it fun!