Sword and the Script

SEPTEMBER 2, 2014

It was hard, but I loved the power of words to change the way a product or company was viewed in its category, or even redefine its category. Much of your writing too, such as your blog, traditionally focus on PR, but has shifted. The letter carrier demands a ‘special’ handling fee for a letter you already mailed. .

Content Marketing 111

Content Marketing Mobile Google B2B 111

Journalistics

JANUARY 27, 2016

You lived through my value-sized “How to Create an Editorial Strategy for Your Blog: Part One” post and have come back for more – I like your determination. In either case, welcome to “How to Create an Editorial Strategy for Your Blog: Part Two.” What is your blog all about?

Blogging 40

Blogging Strategy How To Writing 40

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. I manage the University of Regina’s blog.

Blogging 68

Blogging How To Print Facebook 68

Presspage

MARCH 10, 2021

The category 5 hurricane caused widespread damage and dramatically disrupted communications, making people turn to social media for information. They opted for a real-time and transparent approach, using their newsroom to host a dedicated live blog.

Crisis Communications 78

Crisis Communications Examples Crisis Communications 78

Presspage

MARCH 10, 2021

The category 5 hurricane caused widespread damage and dramatically disrupted communications, making people turn to social media for information. They opted for a real-time and transparent approach, using their newsroom to host a dedicated live blog.

Crisis Communications 78

Crisis Communications Examples Crisis Communications 78

Scott Public Relations

APRIL 2, 2020

Young people in the study: Consume significant media, but news is not a primary category in that consumption. We took a picture and it was featured prominently in our holiday letter than year. Are less likely to believe that democracy influences their lives or to be interested in shaping that democracy.

Insurance 71

Insurance Insurance Healthcare Technology 71

Shift Communications

JANUARY 22, 2015

Those three little letters are enough to make most marketers back away slowly. In addition, I’d highly recommend subscribing to a few blogs and reading them daily to help you stay well-versed on what changes are happening in the world of SEO. MozCast ‘SEO Weather’ Chart; taller bars indicate more SEO volatility.

SEO 60

SEO Engineering Google Data 60

Mindful Marketing

OCTOBER 5, 2018

However, that lack of firsthand knowledge didn’t stop me from writing a Mindful Matters blog post a couple of years ago that poo-pooed a gym combining workouts with weed. What a difference some focused reading and a few letters (CBD vs. THC) can make. ” Subscribe to Mindful Matters blog.

Reputation 50

Reputation Print Writing Blogging 50

Waxing UnLyrical

DECEMBER 2, 2010

One of the most creative cover letters I received was one sentence; 14 words, to be exact. Nothing about skills, work history, or being a fit for the organization, which is what you’d expect to see in a cover letter. That cover letter took some serious guts. Yes, that cover letter was something else.! Walk the talk.

Interviews 83

Interviews Creativity Twitter Facebook 83

The Awards Blog

AUGUST 30, 2019

As Mark Twain once said, “I would have written you a shorter letter, but I didn’t have the time.”. In some awards programs, there are often categories with lots of entries, many in the thousands. Writing a brief and succinct description is harder than you think. To validate what you are saying, make sure to use third-party evidence.

Writing 52

Writing How To Local Examples 52

Waxing UnLyrical

NOVEMBER 21, 2010

My letter to the C-Suite , by John Lovett over at Web Analytics Demystified. Don’t sweat the Twitter metrics , by Seth Duncan at Context Analytics’ blog (now Beyond Analytics). Why: OK, so I have two posts by Seth in this roundup and, yes, one is from my own blog. John sets a beautiful example. Who owns the news?

Measurement 47

Measurement Analytics Conference Web 47

Waxing UnLyrical

NOVEMBER 19, 2010

Acknowledge the rumors and talk with others through your social media outposts: express your thoughts on Twitter, release a video on YouTube, or publish a blog post. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Wanna Subscribe? Shall We Tweet?

Publicity 77

Publicity Reputation Crisis Communications Film 77

Waxing UnLyrical

DECEMBER 14, 2010

Another good example from Australia was a journalist called Tom Cowie , who mounted a full social media campaign called Tom Wants A Job, complete with a transparent blog (with all the applications and rejection letters), Twitter handle and Facebook fan page. I am now a Follower of your blog. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Publicity 90

Publicity How To Course Facebook 90

Sword and the Script

NOVEMBER 14, 2023

I publish on this blog here every Tuesday morning. Everyone calls themselves the “leader” in their category and then they ironically use the same buzzwords to describe how they are different. The first thing you do is establish a cadence and deadline for publishing. Deadlines make things happen. Develop review and approval criteria.

Content Marketing 180

Content Marketing B2B Marketing How To 180

Contently - Strategy

JUNE 11, 2020

In the health category, there’s no such thing as a generalist … think about what your audience is searching for,” said Amy O’Connor, editor-in-chief of Healthination. The announcements, letters, videos, and articles showed that healthcare companies could adapt quickly if the situation calls for it.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Contently - Strategy

SEPTEMBER 15, 2021

In the health category, there’s no such thing as a generalist … think about what your audience is searching for,” said Amy O’Connor, editor-in-chief of Healthination. The announcements, letters, videos, and articles showed that healthcare companies could adapt quickly if the situation calls for it.

Healthcare 52

Healthcare Content Marketing Industry Trends 52