5W PR
JULY 19, 2023
Leverage customer data and insights to create tailored recommendations, personalized emails, and targeted advertisements for snacks. By catering to individual preferences and needs, brands can establish a deeper connection with customers and increase their engagement with the brand. This strategy attracts attention.
Sword and the Script
MAY 25, 2021
The 10 ways to build trust are: 74% trust a business that “respects and protects customers’ data, privacy and security.”. 72% trust a business that “treats customers well, even in tough times.”. 72% trust a business “has good customer service/is responsive to problems.”.
Onclusive
AUGUST 30, 2023
Whether it’s social media, advertising campaigns, or customer service interactions, the brand’s voice, tone, and messaging should remain cohesive. This not only boosts brand value but also fosters a positive perception among consumers who prioritize ethical considerations.
ImPRessions - Crenshaw Communications
MAY 18, 2018
While top-tier marketing and advertising are valuable, associated PR campaigns can help propel a brand to the next level of emotional attachment. Others are loyal because of a good experience with product quality or customer service. Experiential marketing generates the kind of customer interaction that is key to attachment.
Mindful Marketing
JANUARY 29, 2023
In my recent article , “An Ethics Professor Tests the Morals of ChatGPT,” I considered the question of whether AI has ethics. Although ChatGPT adeptly identified the ethical issue as “the trolley problem,” it avoided any real recommendation of what should be done.
Burrelles Fresh Ideas
FEBRUARY 13, 2024
Social Media Ecommerce Marketing Imagine this as a big umbrella that covers lots of stuff—building up your brand’s popularity, guiding customers to your website, advertising and selling products, and even the art of social selling and social commerce. Superior Customer Support — Deliver exceptional social customer service.
Prohibition
FEBRUARY 1, 2024
We know it can dramatically improve processes offering an efficient way to distribute and create content, personalisation and accessibility but many concerns around authenticity and ethical considerations remain. Striking a balance is key and AI should be used as a powerful tool to amplify human creativity, not replace it.
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