Melissa Agnes

MARCH 6, 2018

Becoming crisis ready is a process. Fortunately, there’s a method to this process that can take any organization, of any size, type, and industry, from their current level of crisis readiness, straight through to building an invincible brand—which, as you know, is the ultimate benefit of being crisis ready.

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Crisis Crisis Management Handbook Viral 172

Melissa Agnes

FEBRUARY 28, 2019

A common fear when it comes to issue and crisis management is the uncertainty around virality. That there is a Crisis Ready TM Formula that can help your team quickly detect the heightened probability of negative virality in real-time. This formula exists and is now a free Crisis Ready TM Resource available to you, here!

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Viral How To Crisis Management Crisis 179

The Proactive Report

NOVEMBER 1, 2022

A negative news story can get published online and go viral in minutes, spinning out of control and triggering a PR crisis before an organization even has time to contemplate its response. Here are some challenges your PR team should be ready to deal with in 2023: Social Media. PR Readiness. Fake content. Workplace violence.

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Communications Social Media Employee Crisis 130

ImPRessions - Crenshaw Communications

NOVEMBER 19, 2021

Here’s how to know if you’re not yet ready for the partnership. “write and place generate 3-5 bylined pieces per month on the following topics…” There’s a lack of internal consensus about PR. The post 7 Signs You’re Not Ready For A PR Agency appeared first on Crenshaw Communications.

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Melissa Agnes

APRIL 9, 2018

Note: The following is an excerpt taken from my new book, Crisis Ready–Building an Invincible Brand in an Uncertain World , which is available for purchase on Amazon. Whom should you include within your crisis management governance? For example, consider a cybersecurity crisis. Not every situation is black and white.

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Resources Crisis Management Crisis Government 180

Onclusive

APRIL 22, 2021

The best way to prepare for a crisis is to invest in a crisis communications response and management program. In a time of crisis, communicators need to act decisively and quickly with transparent responses. However, with structure, you can put together an effective crisis communications plan. Listen, listen, listen!

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Crisis How To Crisis Management Crisis Communications 195

Melissa Agnes

NOVEMBER 20, 2018

Discover how utility company, Alectra, successfully manages issues and crises as a regular course of business—and how their learnings and successes can be implemented into your crisis ready program. Utility companies are no stranger to the multitude of challenges that present themselves in times of crisis. About this episode.

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Crisis Management Crisis Government Crisis Communications 133

Deirdre Breakenridge

APRIL 5, 2020

As for the 5 resources to lift others, I’ve included the following: Co-founder of TEKgroup International Steve Momorella’s Crisis Webinar (bit.ly/covidcrisisresources), You can check out information about her event at [link]. Julia Pimsleur’s CEO Check-In Live on Facebook and Instagram.

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Resources Video Instagram Crisis 222

Melissa Agnes

APRIL 11, 2018

One of the things that I love about issue management, is the opportunity that it presents to organizations. Unfortunately for Facebook, the Cambridge Analytica crisis it is now managing is the direct result of an issue that went mismanaged for years. But the thing is, this crisis was predictable. This crisis was foreseeable.

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Crisis Crisis Management Policies Privacy 160

Mark My Words

MARCH 20, 2024

Veteran British crisis manager Mark Borkowski spoke to the Daily Beast about William and Kate’s strategy to tune out the noise in the wake of the current noises. He also addressed the mom of three’s recent outing at the farmer’s market in Windsor, which was reported by onlookers without substantial evidence.

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Privacy Crisis Management Crisis Internal 60

PRSay

NOVEMBER 9, 2021

We have experienced firsthand how a crisis can significantly and quickly impact business operations. Companies can prepare by evaluating the crisis process, team, tools and resources they have in place. A clear organizational purpose, mission and values provide guidance and establish a strong foundation to support crisis responses.

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Crisis Crisis Communications Crisis Management Training 195

Melissa Agnes

FEBRUARY 6, 2018

As you may have heard, Crisis Ready: Building an Invincible Brand in an Uncertain World , is my new book – and I’m so excited that it’s finally available for you to preorder on Amazon ! When I set out to write Crisis Ready , the last thing I wanted was to write yet another (boring) book on crisis management.

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Crisis Brand Branding Crisis Management 133

Melissa Agnes

AUGUST 8, 2019

We hear about cybersecurity incidents happening all the time. Most often, we hear about the massive breaches that happen to the biggest of brands. In the following video, Naren Aryal, President and Founder of Mascot Books, shares about this experience. Learn more about Mascot’s Books and their brilliant work here.

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Case Study Study Crisis Management Crisis 234

PR for Anyone

JUNE 30, 2022

Many people think of PR as something that is only when you are in crisis… that the PR spin machine has to start when things are spiraling negatively. There are so many ways to position you as an industry expert that you might never have to deal with crisis PR and can just be the go-to person in your industry. The system works!

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Crisis YouTube Video Industry 130

Melissa Agnes

APRIL 16, 2018

I recently received the following comment on a post I shared to social media: Sometimes it’s just hard to start talking about crisis preparedness because no one wants to be involved in a negative event. Gaining internal buy-in from the right people to implement a crisis ready culture can sometimes feel like an uphill battle.

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Internal International Crisis Exercises 133

Flack's Revenge

SEPTEMBER 11, 2019

We are often asked about how to handle the PR fallout from breaches. What are the similarities and differences with other kinds of crisis management? A cyber-attack is a special kind of crisis. As such, these incidents add wrinkles to the traditional crisis management playbook. The Crisis Plan.

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Crisis Management How To Crisis Reputation 180

Melissa Agnes

MARCH 15, 2018

Welcome to episode #060 of The Crisis Intelligence Podcast, with Melissa Agnes and Jordan Redshaw. This episode of The Crisis Intelligence Podcast discusses: The crisis communication strategies Jordan and his team used to effectively evacuate 88,000 people in only a few hours. Subscribe to the Crisis Intelligence Podcast!

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Crisis Crisis Communications Crisis Management Community 145

Stuart Bruce

MAY 18, 2021

Research by the PRCA Misinformation in the Climate Crisis Strategy Group reveals an industry ready to tackle climate misinformation, but nervous about expertise and bandwagoning.

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Industry Crisis Groups Strategy 117

Melissa Agnes

APRIL 4, 2018

Note: The following is an excerpt taken from my new book, Crisis Ready–Building an Invincible Brand in an Uncertain World , which is available for purchase on Amazon. The importance of solid and practical crisis management governance model. This is the team responsible for the organization’s crisis management and response.

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Crisis Management Government Crisis Employee 169

Melissa Agnes

FEBRUARY 1, 2018

Crisis Ready Rule: Emotion always overpowers reason. Talk about an unpredictable issue! The good news, is that when your team is crisis ready, your organization is prepared for anything and everything that the modern world can throw at it, making it invincible. Was Crock-Pot Crisis Ready?

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Crisis Crisis Management Viral Twitter 177

Melissa Agnes

SEPTEMBER 4, 2018

The YouTube Shooting Crisis: How Mountain View Police Department quickly regained control of the narrative that was going viral against their agency. About this episode. This episode explores: How a Crisis Ready organizational mindset prepared MVPD for this moment before it happened.

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Crisis Viral Brand Branding 176

Reputation Us

SEPTEMBER 6, 2022

Among many things the pandemic made clear, we learned few companies were sufficiently prepared to manage a crisis—a key time when your reputation can take a hit. This can help ensure what your stakeholders are saying about you aligns with how you want to be perceived. For example: Did you sit idle while your competitors forged ahead?

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Crisis Crisis Management Publicity Reputation 88

Agility PR Solutions

JULY 31, 2019

Everyone is talking about risk management and how the lack of being prepared can adversely negate the best marketing efforts if the right plans are not in place—but besides the plan, the right people are also important. The post Ready, set, crisis! The post Ready, set, crisis! In such […].

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Crisis Company Marketing Analysis 136

Buchanan PR

FEBRUARY 14, 2024

Photo by Camilo Jimenez on Unsplash In the fast-paced and ever-evolving landscape of healthcare, effective crisis communication is paramount for maintaining a positive brand reputation. In this blog post, we will explore strategies for effective crisis communication in healthcare settings. Social media chatter moves even faster.

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Healthcare Crisis Communications Crisis Communications 63

Melissa Agnes

JUNE 14, 2018

If you’ve been following my work for a while, you may remember my Crisis Intelligence Podcast which currently sits at 60 interviews with leaders from around the world, discussing their lens and experience when it comes to crisis management and preparedness. This podcast is not about me.

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Crisis Crisis Management Case Study Video 110

Melissa Agnes

MARCH 2, 2018

As I frequently share on stage , one of the secrets to being crisis ready is to choose your lens. When I say “negative situations” I’m not just talking about crises. Push my launch date by two weeks, even though I’ve been announcing and excited about the March 6th release date. Crisis Ready.

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Crisis Crisis Management Analysis Brand 140

Melissa Agnes

SEPTEMBER 18, 2018

coli crisis, even though they were not technically crisis ready at the time. coli crisis in 2015, and the mindset and strategies they implemented to manage the many dynamics of this incident, including the long-lasting reputational impact it threatened to leave on the brand. About this episode. When the E.

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Crisis Crisis Management LinkedIn Twitter 182

Burrelles Fresh Ideas

JANUARY 30, 2024

Purina: In other news, Purina is dealing with a social media crisis as pet food safety is questioned by pet owners’ Facebook groups and then amplified on TikTok. Our take: Top-notch communications and PR professionals know that now is always the best time to prepare for a crisis — before it happens.

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Ethics Crisis Transportation Airlines 96

Cision

AUGUST 30, 2016

Yet, this is our world today and our “new normal” as communicators and crisis management teams. Scenario planning isn’t just about brainstorming all of the what-ifs one time and developing a canned statement ready to deploy across social and communication channels. Here are 10 tips for keeping you go-time ready.

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Crisis Crisis Communications Crisis Management Exercises 220

PRSay

APRIL 2, 2020

Social distancing has forced journalists to change nearly every aspect of how they do their jobs as they navigate a new way of reporting amid the biggest health crisis in a century. For communicators, that means nearly everything you thought you knew about interacting with the news media has been turned upside down. Be a helper.

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Skype How To Crisis Pitching 206

Melissa Agnes

MAY 4, 2018

One of my Crisis Ready Rules, taken from my book, Crisis Ready: Building an Invincible Brand in an Uncertain World , is: One poor statement (or tweet) can undermine an entire crisis management strategy. Take a look – and then let me know how you felt about the entire situation and Twitter’s response.

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Crisis Management Crisis Twitter Video 100

Stern + Associates

OCTOBER 5, 2022

In a variety of just released and upcoming books, our clients are taking on topics as diverse as the organizational resilience that comes out of exceptional leadership, especially in crises, a timely update about Vladimir Putin’s geopolitical influence, and insights into just how consequential the process of picking a president is.

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Crisis Leadership Policies Analysis 111

Reputation Antistress by Sergii Bidenko

APRIL 21, 2023

In essence, a crisis is a situation that doesn't fit into a person's or a company's previous experience. So often, getting over a crisis is very tough if we rely on common skills or verified knowledge. Acknowledge the problem The biggest mistake at the beginning stages of a crisis is to keep quiet and pretend nothing is happening.

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Crisis Communications Crisis Communications How To 52

5W PR

MARCH 26, 2024

It’s not just about pumping out press releases. It’s about cutting through the chatter and grabbing the attention of the right people. Ongoing success Successful B2B tech PR isn’t just about issuing press releases and attending events. Crisis communication plan Be ready for the unexpected.

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B2B Strategy Communications Case Study 78

PRSay

JUNE 23, 2021

Preparing for these increasingly sophisticated threats and containing the damage when attacks occur requires a level of experience and expertise beyond that of a company’s day-to-day crisis team. Here are six things to think about: 1. Build a dedicated cyber-crisis team. Make key decisions ahead of time. Exercise regularly.

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Crisis Insurance Insurance Exercises 141

Melissa Agnes

SEPTEMBER 25, 2018

I am interested in merging my skills in breaking news coverage into a career in crisis communications. I’d love to speak with you to hear your thoughts around how I can merge my journalism career into a future in crisis communication work.” appeared first on Melissa Agnes - Crisis Management Keynote Speaker.

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Crisis Communications Crisis Crisis Management Communications 135

Agility PR Solutions

APRIL 5, 2021

As more vaccines are distributed, people are beginning to bounce back from lockdown fatigue and frustration and—for the first time since the COVID crisis set in—are ready to come out of isolation, according to new research from omnichannel CX company Harte Hanks shows.

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Consumer Survey Crisis Company 85