Cider sip or cider slip? Would you let a politician endorse your brand?
Stephen Waddington
NOVEMBER 29, 2019
Aligning a brand with a political party is a tricky business. Earlier in the week, Jo Swinson was pictured hanging out at the workshops of Finisterre, an ethical clothing brand. Prior to the 2005 election, Cornwall was Lib Dem yellow across the county, with one Labour constituency in Falmouth and Camborne. At least she was.
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