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Shedding Light on Black PR

Waxing UnLyrical

It’s an exposé of China’s “black PR industry.” The top black PR firms can offer these services even for stories posted to China’s most popular news portals.” most people know enough to not overtly promote “black hat SEO” tactics to do so. Not (just) search engines.

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Stop with the hocus pocus – employee communications is for muggles

PR Conversations

” We need to shed some light on employee communications. Years ago, I was lucky to work with Sue Dewhurst to create the Black Belt training programme for internal communicators for Melcrum. By Liam FitzPatrick, FCIPR. The first time I saw a Harry Potter film I had a strange sense of déjà vu. Be pragmatic about what to do.

Employee 103
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How To Get Your Blog Project Approved

Waxing UnLyrical

What did (or does) your boss need to hear in order to give you the green light? You’ve reflected. You’ve steadied your nerves. You may have decided that this is the year you finally run that marathon, visit Paris… or get your boss to listen to your idea about launching a blog. Good for you! Image: Heather Phillips via Flickr, CC 2.0