PR for Anyone

AUGUST 25, 2022

Whether you are a psychologist, social worker, attorney, insurance agent, doctor, dentist, attorney, contractor, really anything. If you’re in insurance, talk about that. Think about what value you can bring to kids or parents and this goes from pre-school through college. All kinds of things you’ve got sports starting.

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Pitching Media Insurance Insurance 130

PR for Anyone

JUNE 30, 2021

So if your business has anything to do with that, whether you’re a doctor, a psychiatrist, maybe you’re even a business coach and you do a lot with emotional intelligence, things like that, you can talk about that. Anybody related to taxes, accounting, wealth management, insurance, anything at all.

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Pitching Nonprofit Financial Insurance 130

Mora Communications

AUGUST 31, 2015

As to your first point, that you don’t have a story that could interest the national media: why not? Remember everyone who is quoted in Time magazine, or interviewed on the Today show lives and works in some local town or city. Why would you want to garner any national, if you only have a local business?

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Media Local Insurance Insurance 49

PR for Anyone

JANUARY 5, 2022

If you need a quick refresher on Newsjacking, here’s an interview I did with David Meerman Scott who coined the phrase: How do I know about new laws in my state? Insurance requirements – Minimum crash coverage requirements are now in effect. If you are an insurance agent, this is a great time to pitch a story about this.

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Pitching Strategy Publicity Media 130