Kidfluencers and Their Impact on Influencer Marketing, Brands, and Parents
Burrelles Fresh Ideas
OCTOBER 3, 2023
Virality and shareability: The innocence and charm of child influencers make their content highly shareable. Viral videos of kids playing with toys or reacting to surprises can generate immense engagement, leading to increased brand visibility. Brands can easily tap into these specific markets, reaching a highly targeted audience.
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