Sun.Jul 10, 2022

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8 in 10 Gen Z consumers use social media to find new brands, citing better authenticity

Agility PR Solutions

New research from marketing-focused social advertising automation platform Smartly.io examines the role social media plays in how consumers connect and engage with brands and how the Gen Z mindset differs from the generations before it when it comes to interacting with social ads. The data collected provides brands with insight into Gen Z’s social media […].

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5 solid PR strategies for your digital marketing company

Agility PR Solutions

Marketing is a vast and ever-evolving field. As such, companies can use many different PR strategies to get ahead. However, not all marketing businesses are created equal. Some companies are better at using specific PR strategies than others. Here are some of the best PR strategies for your digital marketing company: 1. Make sure your website […].

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A daily checklist for your business’s social platforms

Agility PR Solutions

On a daily basis, companies need to be focused on sharing, monitoring, and engaging on social media and public relations platforms. Although there are some optimizations and reviews that can happen on a daily basis, it’s best to focus on identifying patterns on a monthly basis instead of a daily basis on these platforms. Sharing […]. The post A daily checklist for your business’s social platforms appeared first on Agility PR Solutions.

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Business complexity continues to accelerate at a rapid pace—insights for comms pros

Agility PR Solutions

Nearly three out of four employees (71 percent) feel their job complexity continues to rise as customer demands increase. But employees at all levels report feeling overloaded with information, systems, and processes, making it difficult for them to adapt to these new challenges and meet their customers’ growing needs, according to new research from Pegasystems on […].

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The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.