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17 Tips for Building a Kick-Butt, Wildly Successful PR Career

MaccaPR

Fact: Your resume is one of the least important documents in your career. Always Help Your Co-worker or Client in Crisis. Marketing guru Don Peppers (right) wrote in his memoir that he’d tell clients if they ever lost their jobs, his agency would have an empty office with a phone waiting to support their search for their next position.