Sword and the Script

JANUARY 3, 2017

Freelance journalism is harder today than it was years ago. Yet, Erik’s perspective isn’t only limited to journalism. He has also been a marketer and accepts an occasional commission for business writing. 4) What is your assessment of this trend toward content marketing ? “In In one sense, it’s not new.

Journalism 61

Journalism Content Marketing Creativity Leadership 61

Sword and the Script

JUNE 6, 2017

He’s my guest for this latest edition of the Off Script series of interviews. Perhaps it was not that draconian, but I learned early on how to manage clients, watch the news, use new tools, network at industry seminars and address last minute requests from vice-presidents. What Marketing Wants from Inside Sales. Guaranteed. .

Agency 60

Agency Corporate Interviews eBook 60

PR 20/20

MAY 23, 2017

You know the drill: You turn to the top content marketing influencers, blogs, publications and resources for a reinforcement. So, what marketing resources do you turn to on a daily basis? PR 20/20’s Guide for Top Marketing Resources. Content Marketing Institute blog ( @CMIContent ): Insight from top names in our industry.

Resources 53

Resources Marketing SEO Engineering 53