Content Marketing Customer Service Product Launch SEO 
ImPRessions - Crenshaw Communications
JULY 6, 2016
Breaking through with quality material will become more difficult as content marketing approaches a saturation point. PR today is about SEO. If PR is all about content, it follows that SEO is a critical item in the PR practitioner’s toolbox. The lines between paid and earned media are blurring.
Sword and the Script
DECEMBER 20, 2022
Rather, AI will be used to create a lot of filler and SEO bait. This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. David Berkowitz , Founder, Serial Marketers. PR adopts AI as a research and content tool.
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