Remove Community Remove Leadership Remove Television Remove Viral
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How to Use Dynamic Listening to Reach New Customers

Cision

With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. With CisionĀ® Media Monitoring tools, communicators have the power to listen dynamically across different media types. How to do that? It all starts with the news you are taking in.

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From Regal to Get Real: Why Casual Communications Are Here to Stay

PRSay

This formative period exploring castles, village pubs and rock-walled rolling landscapes began my love affair with British television and film. In some ways, it has proven the inverse: getting real with our colleagues, with our customers and with our community has drawn us closer together. Remember the BBC dad?

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Why the NBAā€™s Hong Kong Controversy Is a Timely Lesson in Corporate Responsibility

PRSay

Reprimands against the team and the NBA at large poured in from the Chinese Basketball Association, the Chinese consulate in Houston, Chinese Central Television ā€” and most notably, from Tencent Holdings, a Chinese internet and technology giant and the NBAā€™s largest digital partner outside the United States. Tip 5: Keep the team on-message.

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Wendy Glavin and CommPRO Report on the Livestream: Breaking Down the State of the Media in 2017

Cision

Automobile companies (and the military) are the largest advertisers on television. Scale for scaleā€™s sake creates undifferentiated viral clones, where you die by the algorithms. Chris Lynch: Weā€™re often asked how the PR community is doing? Richard Levick: Thereā€™s an immense amount of truth in that. Itā€™s fun but itā€™s advertising.

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