Stuart Bruce

OCTOBER 30, 2014

We can understand how Facebook and Twitter conversations can represent different parts of the community. But now as we reach maturity as young adults we’ve learnt how to listen and understand so social media becomes embedded in more and more aspects of the business moving from marketing and communications to customer service and beyond.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Stephen Waddington

MAY 9, 2020

The nature of organisational conversations depends on how both they and their customers have been impacted by the crisis. Businesses in lockdown The lockdown has had a dramatic impact on entertainment, events, retail, travel and transport. Netflix, SkyTV and Zoom are all focused on customer service.

Brand 157

Brand Branding Travel Crisis 157

Stephen Waddington

JULY 10, 2017

Increasingly our public services, from swimming pools to transportation, are driven by profit rather than public service. Public relations practice is developing through four stages of media: the media itself, influencers, owned media, and community. Community and commonality are frequently incorrectly transposed.

Telecommunications 112

Telecommunications Handbook Transportation Community 112