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Public Relations vs Marketing

Doctor Spin

Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs. In this blog post, let’s look at the differences between public relations and marketing. Here we go: Public Relations vs Marketing Public relations vs marketing.

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Who Can Be a Solo PR Pro Now?

Solo PR Pro

Community relations. Corporate communications. Integrated Marketing Communications (IMC). Internal communications. Public affairs. Web design and management. Many have a side gig or passion that may or may not be related to communications. Direct advertising. Event planning. Fundraising.

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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

A vast increase in demand and 24/7 availability to address: Actual and perceived crises or emergencies and inquires and requests made by all elected officials and community members.”. Being asked to do more internal communications and business communications usually left to other departments like HR, finance.”. Broader remit.

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How PR and corporate communications can use animated gifs

Stuart Bruce

For consumer PR and marketing it’s not hard to imagine how you can use these gifs, but corporate PR, public affairs and corporate communications professionals often find it harder to to see how animated gifs will benefit them. Mobile friendly and work across platform including social media, web sites.

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Going Beyond Media Relations: Other Services Solo PR Pros Can Offer

Solo PR Pro

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. I didn’t want to box myself in to just one area of communications when I launched my company.

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Practical perspective of PR management

PR Conversations

Public relations professional strives to create a positive reputation for his/her client with the help of information materials. He/she is behind organization’s press releases, feature articles, blog posts, success stories, official statements and speeches. From social media management to crisis communications, content is king.

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Examining the (weird) science of communication presentations

PR Conversations

Based in British Columbia, Carin Anne Bondar has good ideas on how to communicate science while remaining a scientist in her own right. Ex-ballerina, TED talker, TV host (Discovery, Science Channel, NatGeo), Web host (Discovery Digital, Wild Sex, Scientific American).” She describes herself as a “PhD biologist with a twist.