Remove Big Data Remove Journalism Remove Newspapers Remove Writing
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What Lies Ahead for Public Relations in 2018?

PRSay

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Artificial intelligence also has the potential to revolutionize journalism. Knowing how to work with big data will also become more important for PR pros.

Publicity 167
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How To Research Journalists Before They Research You (And Your CEO)

MaccaPR

Wall Street Journal , with clickable links to bios and recent articles published by. So Muck Rack indexes every article that the reporter writes and uses big data to make it quickly searchable.”. Newsroom Staff Directories Major media outlets, especially daily newspapers such as the. For your reference, here’s a.

How To 121
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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

So far, we've seen the development of targeted advertising, big data collection, analytics, and other digital tracking methods for more efficient marketing and information dissemination (called Big Data), all of which have potentially sinister as well as positive uses.

Ethics 52