Super Bowl LVIII — Record Viewership, the Ads and the Taylor Effect: February Roundup
Burrelles Fresh Ideas
FEBRUARY 27, 2024
Our take : Super Bowl LVIII was a marketing masterclass in capturing audiences’ attention. When it comes to capturing attention, the Super Bowl reigns supreme, setting the gold standard for marketers around the globe. And then there’s Taylor… but more on that below. So, how did the ads do this year?
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