PRSay
OCTOBER 12, 2016
When Volkswagen disclosed the news, the conversation spread and was visibly seen as a “scandal” in the automotive community. Proactive enterprises have planned ahead by creating comprehensive crisis communications plans. While the nature of a crisis hasn’t changed (i.e. quintillion bytes of data every day.
Cision
JUNE 15, 2017
In the automotive category, highlight fuel efficiency and safety features while considering the extended family, as it truly is a family affair. In general, PR is having a more profound impact on overall marketing initiatives and has come of age, much like Hispanic consumers. A key lesson is to always be prepared for the unexpected!
prTini
JANUARY 6, 2017
10 manufacturing facilities, 1,500 dealerships and 136,000 employees, Toyota looks forward to collaborating with the Trump Administration to serve in the best interests of consumers and the automotive industry. With more than $21.9 billion direct investment in the U.S.,
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