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Study: APR Credentials Boost Confidence and Ethics Counseling Engagement

PRSay

In the ever-evolving landscape of public relations and communications, ethical decision-making is of paramount importance. This study highlights the value of the Accreditation in Public Relations (APR) credential and similar certifications in promoting ethical practices within the profession.

Ethics 189
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PR software vendors are starting to talk security in generative AI pitches [PR Tech Sum No. 46]

Sword and the Script

Meltwater announced a “review of strategic alternatives” in September of 2022. That phrase is often financial code suggesting a company is for sale. My back-of-the-napkin math (which is definitely not financial advice) suggests the deal is worth roughly $550 million. Source: State of PR and Journalism Salaries 2023 by Muck Rack.

Software 122