2016 Banking Data-Driven PR Measurement 
Sword and the Script
DECEMBER 21, 2021
This means PR pros will need to figure out how to have their clients mentioned in these outlets and learn how to measure their success.”. PR grows more in demand. Data-driven PR. One of the big headlines for 2022 is that a data-driven approach to PR will be a must.
Waxing UnLyrical
DECEMBER 7, 2015
As we head into the second week of December, I imagine you’ve started looking ahead to 2016. Getting Your PR Measurement Program in Shape for 2016. Why: “Unfortunately there is no silver bullet measurement tool. Top Digital Marketing Trends to Watch in 2016 {Podcast}. ” Yea baby!
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