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An Ethical Test: Why I Blew the Whistle on Corruption at My Organization

PRSay

As PR practitioners, every day presents a new opportunity to reinforce our commitment to ethics. Such a scenario presented itself to me in 2010 and 2014. I had been enjoying my time as a public affairs officer at the Phoenix Veterans Affairs Health Care System (PVAHCS). We were a top-performing hospital.

Ethics 151
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Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

MaccaPR

“Message To Space,” created by agency Innocean Worldwide, depicts how Hyundai worked with a 13-year-old girl who appears to be Stephanie Virts of Houston, daughter of NASA astronaut Terry Virts, to send a message to her father as he circles the Earth in the International Space Station. Ethically ambiguous? asks Preston.

Film 48
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PR Rock Stars (of the future): 19 new college grads ready to take over the world

Communications Conversations

She graduates this spring summa cum laude , and has already secured a position as an account executive intern at Skyya Communications in New York City. She has a strong background in advertising, public relations and marketing and is skilled at primary research (surveys and focus groups). You can find her portfolio here: [link].

Groups 60
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Davos World Communication Forum highlights

Stuart Bruce

The World Communication Forum in Davos is the most international and diverse of all the conferences I attend around the world. This year was no exception with public relations professionals from around the globe including Belgium, Brazil, Bulgaria. Stuart Bruce (@stuartbruce) March 11, 2014. ChrisDougoud) March 11, 2014.