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Message in a Bottleneck: How to Reach Your Fragmented Audience

PRSay

What about 2008? million in 2008 and 18.6 The same thing has happened with newspapers. That means the credibility boost that comes from third-party media placements remains critically important. What was the most-watched TV show in 1998? That was just for fun. million in 2018. And network TV news.

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2016: When PR Turned to the Dark Side

Flatiron Communications

I mean did it even matter that nearly every newspaper in the country published full-throated condemnations of Mr. Trump? Deploy rabid, media-trained surrogates, armed with unwavering narratives, to live TV and like-minded media outlets. Russia’s Media Trolls (May 2014). Leaders Who Lie (August 2008).