The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis
Sword and the Script
JULY 5, 2017
It’s a critical point in the evolution of a company, when marketing requires a strategic leader and change agent. That’s my takeaway based on the interview below with Sophie Shiatis. Though it’s been many years, we recently reconnected and I learned of her company Shiny Blue Marketing, LLC and her services as an interim CMO.
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