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Get Your Message Across Loud and Clear: How to Train a Spokesperson

Doctor Spin

I’ve been training spokespersons and pitching their stories since 2005. Cover photo by Jerry Silfwer ( Prints / Instagram ). 1 Micael Dahlén is a Swedish media figure and Economics Professor. How to train a spokesperson? FOOTNOTES [ + ] FOOTNOTES.

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Trust Me, PR is dead – long live public relations

Stuart Bruce

Can you remember who Time magazine’s person of the year was in 2005? From these changes and the wealth of evidence he presents Robert draws the conclusion that PR is dead and should be replaced with a new concept of public leadership. Robert believes the future is Public Leadership. Trust in people like themselves.