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Forget “Better PR” — The PR Industry Needs Education

Doctor Spin

JANUARY 8, 2022

We got to experience the hippie web (2005-2015) revolving around earned and owned media. It was a golden opportunity for PR to gain traction in a space dominated by two-way communication, relationships, and trust circles. How Marketing Kicked Our PR Ass. Make no mistake about it — this is a PR failure of epic proportions.

Education 52
Education Industry Web Wikipedia 52
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The PR Industry Needs More Than Just Better PR

Doctor Spin

JANUARY 8, 2022

We got to experience the hippie web (2005-2015) revolving around earned and owned media. It was a golden opportunity for PR to gain traction in a space dominated by two-way communication, relationships, and trust circles. Today, SEO is beside SEM considered a form of marketing instead of a form of earned and owned communication.

Industry 52
Industry Web Wikipedia Education 52
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