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PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

There were newspapers, magazines, wire services, trade publications, TV and radio. In our initial edition of the “Public Relations Handbook,” we discussed how one company had incredibly transmitted information via satellite from the United States to Japan, with a two-way, closed-circuit television between Tokyo and Chicago.

Handbook 190
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Maxim Behar: Social media has made the world better and more understandable, don't be afraid of it!

Maxim Behar

Traditional media is written only, or mainly by journalists, people who know well how to check the credibility of an information and rarely impose their opinion, when they comment they do it with arguments. Remember how he came out of a very difficult and almost - seemingly - impossible situation.

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Emergency communications in the era of social media

Presspage

Since Wilma in 2005, no hurricanes have made landfall with such destructive power. The Cape Verde type hurricane was typed as the most intense since Dean in 2005. During : How to systematically use your newsroom and leverage social channels to get the message out. It is also reported that 9 radio stations went out of service.