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Forget “Better PR” — The PR Industry Needs Education

Doctor Spin

Social media began to emerge with behemoths like Facebook, founded in 2004 and Twitter in 2006. Their social engineering was geared towards connecting people rather than turning them into online buying machines. Cover photo by Jerry Silfwer ( Prints / Instagram ). Let me explain: Table of Contents. At first.

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The PR Industry Needs More Than Just Better PR

Doctor Spin

Social media began to emerge with behemoths like Facebook founded in 2004 and Twitter in 2006. Their social engineering was geared towards connecting people rather than turning them into online buying machines. Cover photo by Jerry Silfwer ( Prints / Instagram ). But we’ve already messed up. At first.