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Forget “Better PR” — The PR Industry Needs Education

Doctor Spin

Social media began to emerge with behemoths like Facebook, founded in 2004 and Twitter in 2006. On the Internet today, everything is marketing and paid — except perhaps for Wikipedia and a few remaining journalists not hiding behind paywalls. How Marketing Kicked Our PR Ass. Marketers will protest. We had a window.

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The PR Industry Needs More Than Just Better PR

Doctor Spin

Social media began to emerge with behemoths like Facebook founded in 2004 and Twitter in 2006. On the Internet today, everything is marketing, and everything is paid—except perhaps for Wikipedia and a few remaining journalists not hiding behind paywalls. Why Marketing Over Communications? Marketers will protest.

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Maxim Behar on the life of Elizabeth II

Maxim Behar

Maxim: From the point of view that it's really 2022, I can't judge whether a monarchy or a republican government is more effective. The 90s were the hungry years in Poland – right after the shock therapy, the transformation to a market economy, the decentralization of trade and business. There are dozens of such cases. And not only us.