Success On Whose Terms?
Waxing UnLyrical
SEPTEMBER 20, 2012
He provides a graph of the diffusion of innovation, showing exactly the numbers necessary for a brand to go from special-interest to mass-market gotta-have trend. Lifehacker.com appeals to fiercely independent people who are also on-trend and readily able to embrace the term hack as the shortest path from A to B. ” I agree.
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