2001, Communications, Content Marketing and Ethics

Survey: Most PR Pros Say that Media Relations is Getting Harder – Here’s What You Can Do About It

Deirdre Breakenridge

APRIL 29, 2019

That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey. The Intersection of Bias, Ethics and PR Stunts in Media Relations. The temptation to replace thoughtfully considered and strategic communications with foolish antics. 3) Augment media relations with content marketing.

Survey

Survey Media Relations Media Ethics

In-Housing Trend: What PR Agencies and Marketing Firms can Learn from Law Firms

Sword and the Script

APRIL 2, 2019

In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. It mirrors a trend that’s already underway in PR’s sibling departments in marketing and advertising. I’d like to believe, PR agencies that specialized in crisis communications can identify here.

Agency

Agency Trends Marketing Survey

Public Relations Today

Survey: Most PR Pros Say that Media Relations is Getting Harder – Here’s What You Can Do About It

In-Housing Trend: What PR Agencies and Marketing Firms can Learn from Law Firms

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