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Williams, a 2001 recipient of the D. Gibson published The Gibson Report , a marketing guide on the Black consumer market, and Race Relations and Industry , a periodic report on equal-opportunity compliance, publications that Dukes found invaluable. “D. Says Terrie Williams, president, the Terrie Williams Agency in New York: “D.

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After a lot of persistence, I was offered a PR internship with the San Francisco 49ers during their 2001 summer training camp. At the time, that meant I would likely end up doing some form of journalism. This marked my beginning into the PR profession. This sparked my interest and I made my decision to learn more about PR.

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Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Outdoor and transmit media typically tend to be advertising material (but not always). As these new channels and pathways continue to grow, they bring a whole new set of paradigms.

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