Agility PR Solutions

APRIL 11, 2024

In today’s world, where sustainability is no longer a buzzword but a necessity, PR professionals in the food industry face the unique challenge of melding public relations with environmental responsibility.

Industry 108

Industry Strategy Consumer Publicity 108

Prowly

MARCH 18, 2024

Your client is devoted to sustainability and follows the latest trends in corporate responsibility – and you have no idea how to bring those sustainable business practices into the spotlight. Or – the client doesn’t want to act sustainably, and you don’t know how to persuade him to incorporate it into strategy.

Agency 104

Agency How To Publicity Brand 104

Prowly

MARCH 18, 2024

Your client is devoted to sustainability and follows the latest trends in corporate responsibility – and you have no idea how to bring those sustainable business practices into the spotlight. Or – the client doesn’t want to act sustainably, and you don’t know how to persuade him to incorporate it into strategy.

Agency 104

Agency How To Publicity Brand 104

Agility PR Solutions

DECEMBER 21, 2023

In recent years, the global shift towards sustainability has influenced various industries, prompting businesses to reconsider their practices and values. Sustainable packaging not only addresses environmental concerns, but also significantly impacts a brand’s success. One key area where this change is evident is in packaging.

Brand 108

Brand Branding Industry Marketing 108

Agility PR Solutions

APRIL 24, 2024

Maybe they’re fed up with the lack of progress, or just have other things to worry about, but new data from direct-to-consumer ecommerce firm ESW reveals that US consumers are less sustainably minded than they were just a year ago.

Consumer 98

Consumer Brand Branding Data 98

Agility PR Solutions

SEPTEMBER 24, 2023

In today’s rapidly evolving business landscape, sustainability has become a non-negotiable factor for success. Beyond environmental responsibility, it’s the key to maintaining a positive brand reputation. The demand for eco-conscious practices is growing among consumers and stakeholders.

Reputation 115

Reputation Consumer Brand Branding 115

Agility PR Solutions

MARCH 20, 2024

Sustainability is of course a paramount issue for businesses and consumers, and new research shows that, despite the words and actions of bureaucratic backlashers, it’s a common consideration for investment management professionals in the US as well—but trust in the environmental, social and governance (ESG) data used to inform investment decisions (..)

Data 108

Data Company Publicity Government 108

Agility PR Solutions

MARCH 27, 2024

Even in an unstable economy, consumers overwhelmingly say they would fork over a few more dollars for products from brands and retailers that have a proven track record on sustainability support and action. New research from digital supply chain transformation firm Blue Yonder, which polled U.S.-based

Consumer 108

Consumer Retail Brand Branding 108

Landis PR

APRIL 8, 2024

Meet the Integrity Star Award which presents a completely new approach and objectively evaluates companies against 4,000 criteria in their published sustainability reports. Sustainability awards reward the best ESG performance of companies. However, many awards fail due to non-transparent jury-led award procedures. No jury here!

Company 59

Company Report Government Local 59

Agility PR Solutions

NOVEMBER 13, 2023

However, in today’s ever-evolving business landscape, financial risk management has emerged as an important foundation for crafting effective and sustainable marketing campaigns. Examples include fluctuating […] The post How financial risk management boosts your sustainable marketing campaigns appeared first on Agility PR Solutions.

Financial 103

Financial Marketing Examples Publicity 103

Stern + Associates

APRIL 28, 2023

As we wrap up Earth Month this year (and yes, it’s an entire month, not just one day on April 22), we at Stern are wrapping up another 30 days of special focus on sustainability communications on behalf of our clients. An organization that addresses sustainability only when necessary isn’t doing a great job in inspiring public confidence.

Communications 101

Communications Employee Corporate Strategy 101

5W PR

FEBRUARY 20, 2024

Companies must adapt and embrace sustainable brands and mission-driven branding. Values in action Sustainability and mission go beyond the mission statement. Building community Sustainable brands don’t just sell products. They now seek purposeful brands that create a meaningful impact.

Consumer 78

Consumer Brand Branding Ethics 78

Stern + Associates

JULY 27, 2023

Over the past year or so, there’s been a big (and now accelerating) shift in the climate around sustainability communications. As a result, the way companies talk about sustainability is shifting – from enthusiastically touting such initiatives to anything from toning them down to ignoring them altogether.

Communications 86

Communications Corporate Government Energy 86

5W PR

JUNE 2, 2023

To stay relevant and appeal to consumers who prioritize sustainability, many fashion brands are adopting more eco-friendly practices and looking for ways to communicate these efforts to their customers. There are some ways that fashion brands can effectively communicate their sustainable practices.

Fashion 88

Fashion Communications Brand Branding 88

Landis PR

SEPTEMBER 18, 2023

There is a lot of chatter in the events industry around sustainability and how frameworks such as the triple bottom line (TBL) and environmental, social, and governance ( ESG ) factors influence event planning. Both TBL and ESG are frameworks to measure the sustainability of a company, and each play an important role in event planning.

Government 69

Government Measurement Groups Corporate 69

Newsfile

AUGUST 14, 2023

By Melissa Strle Are you looking for great sustainability press release examples? Ones that can give you inspiration and ideas for your own sustainability press releases? Well, the Barbie brand’s sustainability news releases will give you the inspiration that you need. trillion in 2026. Feature Image by Freepik

Examples 95

Examples Fashion Engineering Report 95

Agility PR Solutions

AUGUST 24, 2022

As businesses seek to integrate sustainable practices into their core business models, the issue is becoming increasingly important in the corporate world, reveals new research from Singapore-based continuing education and training provider NTUC LearningHub.

Training 142

Training Education Corporate Strategy 142

Prowly

JANUARY 21, 2020

What is sustainability? The post 3 Core Elements of a Sustainable Content Strategy appeared first on Prowly Magazine. Some dictionaries define it as “the ability to be maintained or continued at a certain rate or level for an extended length of time.”

Strategy 194

Strategy Energy Course Content Marketing 194

Agility PR Solutions

FEBRUARY 12, 2024

As talent becomes a precious commodity, so too does organizations’ recognition of the need for prioritizing human sustainability—the degree to which a company creates value for people as human beings, leaving them with greater well-being, employability and equity, according […] The post Trends in human capital: Businesses worldwide plagued by (..)

Meeting 108

Meeting Trends Company Brand 108

5W PR

SEPTEMBER 4, 2023

Sustainability in fashion has emerged as a pivotal movement within the fashion industry, driven by growing consumer demand for ethical, environmentally conscious, and socially responsible practices. What is sustainable fashion? The rise of sustainability in fashion is a response to these issues.

Fashion 78

Fashion Communications Brand Branding 78

5W PR

JUNE 5, 2023

Sustainability has become a key issue for consumers and businesses alike in recent years. As a result, companies are increasingly adopting sustainable packaging practices in order to reduce their environmental footprint and improve their brand image. That means sustainable packaging can improve a company’s PR and brand image.

Brand 88

Brand Branding Reputation Consumer 88

Institute for Public Relations

FEBRUARY 17, 2023

The survey found that employee engagement in the US has decreased significantly since 2020, marking the first annual decline in … Continue reading Can Employee Engagement Be Sustainable?

Employee 98

Employee Survey Measurement Blogging 98

Agility PR Solutions

JANUARY 22, 2024

Large-scale sustainability initiatives are desperately needed if there’s any hope of combatting the climate crisis, and you can count the U.S. government out—the divisiveness there prohibits substantial action of any kind.

Government 92

Government Crisis Trends Publicity 92

Agility PR Solutions

MAY 10, 2023

Six in 10 (59 percent) of more than a thousand event professionals in a new survey believe that accessibility, diversity and sustainability are crucial aspects of the events they choose to attend—a particularly significant statement as it indicates a shift in the priorities of event attendees, as well as an increased awareness of the importance […] (..)

Brand 92

Brand Branding Survey Marketing 92

Agility PR Solutions

JUNE 19, 2023

However, despite […] The post Is sustainability sustainable? Even though it’s a top business priority, U.S. eco-efforts are stalling amid regulatory and data challenges appeared first on Agility PR Solutions.

Data 78

Data Consumer Company Brand 78

Agility PR Solutions

JANUARY 23, 2022

Consumers have been very outspoken about their expectations that brands and retailers make their products and operations more sustainable, but new research from next-gen experience management firm First Insight reveals that retailers need to listen more closely to their customers about their sustainable shopping preferences.

Retail 147

Retail Consumer Brand Branding 147

Agility PR Solutions

OCTOBER 27, 2021

Sustainability is becoming increasingly important in consumers’ purchasing decisions, especially as consumers see themselves, along with for profit companies, as the primary catalysts for change, according to new research from strategy and pricing consultancy Simon-Kucher & Partners.

Conference 156

Conference Study Consumer Strategy 156

Landis PR

NOVEMBER 13, 2023

By Makenzi Jordan Rodriguez Photo courtesy of Pixabay In a world where environmental consciousness is paramount, consumers seek sustainable products and services and prioritize businesses that share this value. Today, environmental sustainability is of utmost importance. You need to communicate those shifts to your target audiences.

Trends 64

Trends Ethics Journalism Consumer 64

Agility PR Solutions

DECEMBER 14, 2023

The road to sustainability for brands and businesses is fraught with obstacles—just embracing the concept of the initiative is tough enough as it calls for many industries, such as product packaging, to reinvent their processes from scratch to be true supporters.

Study 115

Study Strategy Industry Brand 115

Agility PR Solutions

MAY 9, 2023

Sustainability is a rising concern for businesses and consumers, due to climate change, resource depletion, and environmental degradation. Companies are recognizing the importance of integrating sustainability into operations and communication strategies, especially in public relations.

Resources 85

Resources Reputation Consumer Strategy 85