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Five New Social Media Trends all Marketers should know about

Prohibition

Following in the footsteps of Facebook and LinkedIn, Twitter is now considering introducing emoji-style reactions and up and down votes! Not only will this enable users to express a wider variety of responses to content than just ‘liking’ something, it will also prove beneficial to businesses. New Twitter reactions are coming.

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Social Selling Secrets Masterclass

wiredPRworks

Taught in a quick-start format, this masterclass is ideal for creative professionals who want to advance digital branding, content marketing and social media skills as they accelerate success. Audit: review marketing and business activities, objectives and goals. Invest: set your budget based on KPIs, business goals and priorities.

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BAME voices takeover #FuturePRoof for fourth book

Stephen Waddington

Her goal was to create a platform to assert the value of public relations as a strategic management function and promote best practice. What practical steps can public relations practitioners take to ensure wider diversity in recruitment and the make-up of their teams?A. Start your own business and pitch for work.

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6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

Business books create long-term opportunity. Content like business books can serve as a strong visibility platform and a route to new opportunities like conference speaking gigs and contributor positions. And being a best-selling author can’t hurt when pitching bylines or features to the media.

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5 Best Practices for Publishing Content to LinkedIn

Cision

When you’re planning your content strategy in 2016, one tactic that most likely will come up is to publish long form content to LinkedIn. The numbers supporting this are increasingly compelling: Users posted about 130,000 posts per week on LinkedIn in 2015. Be aware of LinkedIn’s unique demographics.

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5 Best Practices For Social Lead Generation

Cision

Despite the fact that social media is so embedded in our lives, social lead generation remains quite difficult for many businesses. What I want to do in this post is take a look at best practices for social lead generation from people who are doing it well. In either event, Facebook can accommodate you. Conclusion.

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Public relations in 2018

Stephen Waddington

This week has been Working Out Loud week , an initiative promoting collaboration in shared spaces as a means of accelerating learning and development. The drum beat of professionalism in public relations has been getting louder over the past decade and has accelerated since the Bell Pottinger scandal this year (£).

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