Remove Interviews Remove Newspapers Remove Storytelling Remove Twitter
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Can Print Still Flourish in The Age of Digital? An Interview with Star Tribune Magazine’s Sue Campbell

MaccaPR

Has digital media – from Huffington Post , Google News and BuzzFeed to Kindle e-books, Twitter and (God help us) more than 8 million blogs – finally vanquished Print? Mike recognizes that newspapers that pulled away from their daily print publishing were hurt by it. Then I get my coffee, and read the print edition of our newspaper!”.

Print 48
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7 newsroom features that increase journalists? engagement

Presspage

At other times, the essentials have a narrower audience, as when Mayo Clinic posts a b-roll interview with a medical expert. Similarly, visitors are more like to share multimedia content on Facebook and Twitter. TV reporters now must handle social media, and newspaper reporters have to shoot video.

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Behind the Headlines With Morgan Givney

Cision

In this interview, Morgan discusses the importance of having a social presence, how to keep your digital community engaged and why the fundamentals of public relations will never change. Going into college I just knew that I would be a reporter at a newspaper. What drew you to the field of PR?

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Behind the Headlines With Neil McAllister

Cision

In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media. I’ve written everything from daily news reports, to feature-length articles, to opinion and editorial pieces, to product reviews, to interviews and profiles and so on.

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Behind the Headlines With Brandon Puttbrese

Cision

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. I thought to myself: “Everything we do is storytelling!” A Twitter mindset is helpful in working with journalists.

Crisis 0
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Get Your Head Around AI and PR With Adam Hirsch

The Resolution Blog

The reality is storytelling is definitely not a craft that AI can do just yet. But I think a lot of people who read a newspaper still want to hear the personality of a specific person, so I still think we’re about 50–10 years from seeing AI take over storytelling. Is machine learning going to take over the PR workflow?

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The Queen is dead, long live the Queen – Who needs PR?

Mark My Words

To use Robert Thompson’s words: “Rebekah will lead a great team at News UK into the digital future, while maximising the influence and reach of our newspapers, which remain the most informative and successful in Britain and beyond”…blah blah blah. Rebekah Brooks is back.