Interviews Local Magazine Storytelling 
Presspage
AUGUST 24, 2023
Furthermore, Porsche's core values, including exclusivity, entrepreneurship, design, and performance, serve as the foundation for their storytelling approach. Local micro-influencers, like Eva Cleven, were leveraged to engage the target audience through podcasts. pages per session in 13,158 sessions.
Contently - Strategy
JULY 22, 2021
Today, Traveler spans 87 local editions across the globe. “We pivoted our storytelling to focus on armchair travel,” explained Robin Bennefield, Marriott International’s editorial director of Marriott creative and content marketing. . ” Local travel for a global audience.
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Rock the Status Quo
DECEMBER 10, 2015
I have a local bank client that just started working with me in September. ” Sure enough, two solid weeks of pitching landed two byline articles, and a handful of interviews. A wealth of opportunities, with placements for the most important local publications clustered to hit during a four to six-week period.
Waxing UnLyrical
JULY 18, 2019
In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.
5W PR
JANUARY 8, 2019
Opening a new sustainable HQ or lab may warrant a press trip or “field trip” for aspiring young female scientists at local schools. Brands will win with authentic, focused storytelling, and by finding the loyal tribe that is moved by their mission. Telling a specific, transparent brand story.
Ethical Voices
OCTOBER 24, 2022
Walcher Communications , a public relations and marketing firm based out of San Diego with a diverse mix of local, regional, and national clients. Should I push my client for them to be interviewed? Should I be pushing this individual to be interviewed? So, who’s going to interview them? What does that look like?
PR 20/20
APRIL 12, 2016
This trip is great for catching up on the latest trends in tech, health, space and VR; enjoying the local Mexican and BBQ food scene; listening to live music at what seems like every corner; and finding inspiration from the Austin community and SXSW Interactive programming. Which pieces of the story may be missing?
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