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Pitching the Local Media – Tips from the Pros

PR for Anyone

It is an absolute game changer for their real estate business in terms of credibility and visibility. I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive.

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PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine.

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When a Client Turns Down That Juicy Media Interview…

Rock the Status Quo

We’re pitching editorial sources to fit THEIR needs, not gifting them with the fabulous opportunity of a lifetime interview with the reporter being eternally grateful for the favor. Mine actually happened this year, when I lost a great Wall Street Journal opportunity for legal reasons. or you as the PR person do the interview.

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Meet the Media: Karn Dhingra, Reporter at Automotive News

Bianchi Biz Blog

Out of journalism school, I worked at the Galveston County Daily News , near Houston. My journalism stops include S&P Global Market Intelligence, where I covered single-family housing, apartment, student housing, manufactured housing, office and industrial real estate investment trusts.

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Meet the Media: Jordyn Grzelewski, Autos & Business Reporter at The Detroit News

Bianchi Biz Blog

Other topics I have dabbled in recently include real estate and Michigan’s casino/gaming industry. I went on to write a breaking news story for the paper I was working for at the time, The Plain Dealer in Cleveland, for which I had to call my friends and former coworkers to interview them. I focus on Ford Motor Co.

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When PR Jumps On Breaking News (Brangelina Divorce Edition)

ImPRessions - Crenshaw Communications

Sometimes it’s tempting to say yes to an interview in order to see your name come up in searches, but it’s best to consider your core customers and potential ones before you agree to invest the time in a media interview. Who else is being interviewed for the story? The internet, after all, is forever.

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Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

Vaco recruiter Piper Ochsner additionally advises candidates to be prepared to deliver a similar video-worthy introduction in person, as well, and suggests that a candidate’s ability to answer the inevitable interview opener “Tell me a little about yourself” can make or break an interview. Get published.

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