Business Wire
MAY 10, 2023
Is there a difference between a press release and a news release? Both terms are frequently used and often interchangeably. In fact, there are several terms for different public relations communications – not just press releases. While there may be minor nuances believed to differentiate press releases and news releases, largely they are the same.
ImPRessions - Crenshaw Communications
MAY 10, 2023
While Artificial Intelligence (AI) is not new, Generative Artificial Intelligence like ChatGPT is a new offshoot of AI that has captured the imagination of the world. The buzz has been relentless – both for good and bad. Since its launch, the popular chatbot surpassed 100 million monthly active users in less than two months. The PR world, among other industries, is still absorbing its impact.
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Ronn Torossian
MAY 10, 2023
AI privacy issues are on the rise as AI technology becomes more common in our daily lives. Facial recognition systems, personal assistants, and automated customer service are only a few examples of how AI is enhancing our lives. However, these advancements bring up concerns about data privacy and security. It’s crucial for businesses to understand […] The post Navigating AI Privacy Concerns appeared first on.
PR for Anyone
MAY 10, 2023
Step behind the camera of the Today Show with Joanne LaMarca Mathisen, a former Executive Producer and Emmy® award-winner. From starting in the elite NBC Page Fellowship Program to producing some of the show’s most memorable segments, Jo’s journey is filled with fascinating stories. She dishes on rubbing elbows with A-list celebrities like her idol Cher, and the wild ride of being a producer.
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Agility PR Solutions
MAY 10, 2023
Public relations has always involved a careful balancing act between the needs of a business and the relationship it has with customers. In the past, the scale was firmly in favor of clients, often requiring businesses to go to extremes to avoid any negative press. Now, it seems like barely a week goes by without […] The post Is public relations going through an identity crisis?
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Agility PR Solutions
MAY 10, 2023
Six in 10 (59 percent) of more than a thousand event professionals in a new survey believe that accessibility, diversity and sustainability are crucial aspects of the events they choose to attend—a particularly significant statement as it indicates a shift in the priorities of event attendees, as well as an increased awareness of the importance […] The post The new brand event landscape: Accessible, diverse and sustainable appeared first on Agility PR Solutions.
5W PR
MAY 10, 2023
5W is very excited to share that we have launched a new digital agency, HOW, which is a wholly-owned subsidiary of the 5WPR family. After 20 years of delivering best in class communications and integrated services to clients across the B2B and B2C landscape, the agency is launching HOW as an extension of its existing digital team. HOW will be a full-service digital agency committed to committed to radical accountability and the idea that HOW you do anything means everything.
Agility PR Solutions
MAY 10, 2023
When you’re in the PR industry, monitoring social media becomes part of the job. After all, that’s where you find answers to your burning questions like: “What are our customers talking about?” “How do people perceive our brand image?” “What trends should we pay attention to?” “Which influencers should we partner with?” “What’s working for […] The post 7 steps for writing an effective social media monitoring brief appeared first on Agility PR Solutions.
5W PR
MAY 10, 2023
Customer loyalty is essential for baby brands in a competitive market. It leads to repeat purchases, positive recommendations, and increased loyalty. Creating a positive experience throughout the customer journey is crucial for building long-lasting customer relationships. This includes the first interaction and post-purchase support. Offering Exceptional Customer Service Exceptional customer service is crucial for building customer loyalty for baby brands.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Agility PR Solutions
MAY 10, 2023
With a large majority of consumers purchasing online regularly, and a volatile history of widely publicized data breaches, errors, ransomware and hacks victimizing customers and businesses, digital trust can make or break an organization in the modern marketplace—and can be the difference between retaining reputations and customer loyalty after a major incident and suffering serious, […] The post The Digital Trust Imperative: Breaches and hacks threaten innovation and resilience—and major
NewsWhip
MAY 10, 2023
Tucker Carlson and Fox News parting ways was the big news in our April top publisher rankings, as the story resonated across multiple different outlets. Here are some of the key takeaways for this month The Daily Mail retained its place at the top of the rankings Tucker Carlson and Jerry Springer dominated the discourse Engagement for the top publishers was down overall compared to March Let’s look a little closer at the data.
HMA Public Relations
MAY 10, 2023
With newsroom staffs shrinking and reporters having to do more to fill their newspaper pages, reliance on trusted sources and the value of media relations professionals is higher than ever. Read more on the importance of media relations in this blog post from Scott Hanson.
Stern + Associates
MAY 10, 2023
In the debut season of Minds Worth Meeting , which kicked off on the eve of Women’s History Month 2023, we spoke to five successful, influential women about topics ranging from decision making and marketing strategy to the psychology of AI and leading a business. Below, we’ve compiled some of the most thought provoking clips from each episode: Listen to the full episodes here: The Power of Influence with Zoe Chance Next-Level Marketing for Professional Services Firms with Randi Capla
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
Prohibition
MAY 10, 2023
User generated content (UGC) has become a critical component of social media marketing in recent years. It refers to any content created by users themselves, rather than by a brand or business. It has become increasingly popular because it allows businesses to engage with their customers in a very real way – helping to build a more authentic and genuine online presence.
Medianet Australia
MAY 10, 2023
Caroline Zielinski is currently a freelance journalist whose work has appeared in major news publications such as The Age, The Sydney Morning Herald, SBS, The Guardian, and many more.
Mediagraphix PR
MAY 10, 2023
Crisis communication is an essential component of corporate management. No matter how well-prepared a company is, there will come a time when bad news must be delivered to stakeholders. In such instances, the manner in which the company conveys the news can have a substantial impact on its reputation and capacity to recover from the… The post Preparing for the Worst: Crisis Communication Planning for Businesses & Corporates appeared first on MediagraphixPR.
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