Customer Service Digital PR Marketing Reputation 
5W PR
JUNE 15, 2020
Let’s take a look at how brands should use the tools available on social media to mitigate a PR crisis and move forward to re-establish the brand’s reputation. Depending on the severity of the PR crisis, it could take some significant action to woo customers and fans back into the proverbial trust circle.
5W PR
APRIL 18, 2022
While some form of word-of-mouth marketing has always been around, in the last couple of decades, thanks to the rise of various tools, technologies, and platforms, it’s become a lot more sophisticated. Many companies have realized the power of social media and digital PR reviews to impact their reputation and bottom lines.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Flack's Revenge
DECEMBER 5, 2018
I have been blogging about challenges confronting digital PR and social media marketing. In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies.
Marketwired
JANUARY 26, 2016
PR is a different kind of beast these days; a digital one. We’re now direct ambassadors of trust and reputation. I had an interesting customer experience yesterday that reminded me how easy it is to break someone’s trust in a brand. [By Carrie Morgan of Rock the Status Quo ]. I needed help and I needed it fast.
The Proactive Report
FEBRUARY 24, 2017
Used correctly, Twitter can have a huge impact on customer service, perception and reputation. Lee Odden Top Rank Marketing. It certainly serves a function for users, whether it’s marketers pushing out content, people reacting to what’s on TV or political hyperbole from you know who. Gini Dietrcih.
5W PR
JANUARY 26, 2021
The old Chinese proverb says, “The tongue can paint what the eyes can’t see,” speaks volumes for what some experts are proclaiming as the next big tool for marketers – brand voice. Competition, especially on digital platforms, is more competitive than ever. Conduct an audit of current marketing and communications. 45% said so.
Stephen Waddington
JANUARY 6, 2019
Digital PR , Danny Whatmough Reputation Management , Tony Langham T he Power of Purpose , John O’Brien and Andrew Cave Becoming , Michelle Obama Danny Whatmough and Tony Langham’s books are from a new series produced by the PRCA and published by Emerald that provide a rock solid introduction to different aspects of public relations.
Expert insights. Personalized for you.
113 
Let's personalize your content