Reputation, risk and resilience – the ultimate report
Stuart Bruce
MAY 14, 2024
Every year there are a multitude of useful and interesting global reports published about reputation, risk, resilience and trust.
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Stuart Bruce
MAY 14, 2024
Every year there are a multitude of useful and interesting global reports published about reputation, risk, resilience and trust.
Onclusive
NOVEMBER 29, 2023
Actionable Insights for Brand Reputation Management Managing a corporate brand’s reputation has become increasingly challenging for PR pros in today’s interconnected business landscape. We also discuss how our actionable insights can steer your future comms and crisis management.
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Onclusive
NOVEMBER 29, 2023
Actionable Insights for Brand Reputation Management Managing a corporate brand’s reputation has become increasingly challenging for PR pros in today’s interconnected business landscape. We also discuss how our actionable insights can steer your future comms and crisis management.
Onclusive
APRIL 4, 2023
Today, corporate reputation is directly impacted by and intertwined with a CEO’s personal brand. Brand and corporate reputation are now a key drivers of business performance – meaning that the desire for positive stakeholder sentiment has surpassed the importance of profit margins. How can a CEO affect corporate reputation?
Onclusive
APRIL 29, 2021
Before, during and after a PR crisis, information and communication are key. There are very few crisis situations where less communication is better. That’s why media monitoring, sentiment analysis and competitive intelligence gathering are your best friends in a time of crisis. DO measure your impact as things unfold.
Stuart Bruce
DECEMBER 1, 2023
Yesterday I spoke at the PRCA Measurement Conference as part of AMEC’s Measurement Month.
Reputation Us
FEBRUARY 27, 2024
The Tangible Value of Reputation Management Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. In this second part, we investigate reputation value and risk. trillion, according to AMO Strategic Advisors.
NewsWhip
SEPTEMBER 22, 2022
Brands must be cognizant of their reputation, and the best way to do that is by using real-time media monitoring. . Beyond staying ahead, brands can predict the importance of these stories and identify emerging content and insights about their reputation that come as a result. . Media interest. Types of engagements.
ImPRessions - Crenshaw Communications
OCTOBER 4, 2019
In business as in life, reputation is everything. Few corporate CEOs will deny that a company’s reputation colors every aspect of business, including marketing, talent recruitment, employee relations, shareholder relations, and the customer experience. And reputation’s value seems to grow as a company scales.
Reputation Us
MARCH 20, 2024
Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. In this third part of the series, we consider the value of social media influencers on your reputation.
NewsWhip
JUNE 8, 2023
Staying Ahead of PR Crisis: Understanding Brand Reputation Through Media Monitoring In the digital age, access to online information has created new expectations for businesses to choose how they present brand messages. These tools should ensure a reduced response and resolution time to any potential PR crisis.
Agility PR Solutions
AUGUST 10, 2023
Indeed, proactive PR measures can prevent reputation disasters, helping businesses not only survive but also thrive in the face of potential threats. In the realm of public relations, the saying “an ounce of prevention is worth a pound of cure” rings true.
Reputation Us
DECEMBER 2, 2021
In many cases a board’s lack of diligence contributed in part to its company’s loss of reputation. If you are on a board, you may believe the primary responsibility for safeguarding your company’s reputation lies with your management. So which committee oversees reputation management? Board’s Responsibility. This is changing.
Onclusive
NOVEMBER 10, 2021
In this blog article as part of our managing corporate reputation with PESTLE analysis series, we are diving deeper into the “how to” of the PESTLE process and best practices for communications pros to keep in mind. Decide which actions to take with the goal of enhancing your corporate reputation. Michael Dolmatch.
Stuart Bruce
AUGUST 29, 2023
Manchester United’s handling of the Mason Greenwood issue … © Stuart Bruce - Crisis communications in football – Mason Greenwood, Luis Rubiales and Nike was first published on Stuart Bruce's Stuart Bruce PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications (..)
Onclusive
MARCH 31, 2021
A communications crisis can be one of the most difficult situations in your career. Crisis preparedness, internal education and having the right tools can aid you before a crisis hits. Crisis situations require research so that you can address the circumstance thoughtfully, and multi-channel rapid response.
Reputation Us
NOVEMBER 15, 2021
It only takes one crisis to permanently harm your company’s image. Risk and insurance professionals are putting increasingly less emphasis on physical assets, and more focus on intangible risks such as cyber threats, business interruption and reputational risks. Loss of reputation is a big risk for any brand. Bodily injury.
Reputation Us
JUNE 2, 2021
Last month’s successful launch of the ReputationU eLearning courses has inspired the experts at ReputationUs to offer “12 Reputation Protection Tips.” 12 Reputation Protection Tips. Reputation is Built in 20 Years…Ruined in Five Minutes. Reputation is What Others Say About You. Listen More. Talk Less.
Reputation Us
NOVEMBER 7, 2023
Whether it’s a merger, a change in leadership, or announcing a new product or service, managing the timing of sensitive information is crucial to protecting your company’s good reputation. Creating a robust crisis communication plan is imperative. Implement Your Reputation Management Strategy. We’re here to help.
NewsWhip
OCTOBER 21, 2020
It’s called Crisis Dashboard , and it will enable both communicators and journalists to unpack, in real time, all the public dimensions of any acute news event. The Crisis Information Gap. For global companies, reputation is the new gold. Meanwhile, the threats to reputation have never been more variable or complex.
Stephen Waddington
JUNE 6, 2020
A book that provides a blueprint for modern reputation management. Reputation Management: The Future of Corporate Communication and Public Relations by Tony Langham is a guide to the importance of reputation for modern organisations. Organisations focused purely on financial performance have been hit hard by the crisis.
Stuart Bruce
MARCH 25, 2024
The second most senior judge in England and Wales has said that lawyers may soon have to use artificial intelligence as it is potentially unethical … © Stuart Bruce - Senior lawyer says it is unethical not to use AI was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, (..)
Wadds Inc.
JANUARY 12, 2023
All have the potential to boost or bust an organisation’s reputation. A perfect time then for the latest book from public affairs and economics expert Stuart Thomson - Reputation in Business: Lessons for Leaders. Reputation in Business by Stuart Thomson. And it’s critical to every organisation, in every sector.
Reputation Us
DECEMBER 14, 2022
As we move toward a new year, ReputationUs encourages keeping your organization’s good reputation at the forefront of your business initiatives. Our annual list of Eight Reputation Enhancement Actions to Take offers guidance for the year ahead. Looking back, 2022 brought in the Year of the Tiger. See our blog for more details.).
PRSay
JUNE 7, 2021
In today’s unforgiving media environment, decades’ worth of arduous work to build a strong reputation can be destroyed in less than a week. Organizations are only as strong as how they respond in moments of crisis. A red team can expose reputational vulnerabilities in a company and flaws in its crisis-response plan.
Melissa Agnes
SEPTEMBER 5, 2019
One of the challenges of communicating effectively in times of viral issue and crisis management is ensuring that your brand’s communications are consistent across every stakeholder group, region and department. Crisis communication is complex, dynamic and critically important to get right.
Reputation Us
AUGUST 28, 2019
Our Advice: Protect Your Reputation. When it comes to safeguarding your company’s reputation or preparing for an unexpected crisis, think of it like putting on sunscreen. For this reason, any solid reputation management plan should have three components: Understand your current reputation (i.e., Plan Ahead.
PRSay
MARCH 19, 2020
As the situation continues to unfold, here are six crisis communications lessons from past pandemics to keep in mind: 1. Given the uncertainty about the coronavirus and what still lies ahead, ongoing crisis planning should concentrate on worst-case scenarios. It helps to give workers roles they can play in the crisis.
Stuart Bruce
OCTOBER 18, 2023
© Stuart Bruce - Global PR body ratifies 10 ICCO Warsaw Principles for ethical use of AI in public relations and communications was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation.
Stuart Bruce
NOVEMBER 12, 2023
There were so … © Stuart Bruce - AI, misinformation, purpose, inclusion and division at an excellent PRovoke Global Summit was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation.
Stuart Bruce
OCTOBER 5, 2023
was first published on Stuart Bruce's Stuart Bruce PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation. It also shows that AI adoption … © Stuart Bruce - AI journalism – are you ready?
Wadds Inc.
FEBRUARY 15, 2023
A review of Communicate in a Crisis by Kate Hartley. When is a crisis a major threat, and when is it just a Twitter storm? Communicate in a Crisis by Kate Hartley sets out to answer that question. No-one should be surprised that “perma-crisis” was declared Oxford English Dictionary word of the year 2022.
Agility PR Solutions
APRIL 11, 2021
PR crises are commonly associated with doom and gloom, and for the most part that reputation is rightly earned. No one likes to be blind-sided by a threat that could damage their brand’s, or perhaps their own reputation.
Landis PR
JANUARY 22, 2024
Photo courtesy of Pixabay For CMOs, understanding the importance of effective communication measurement is vital. Yet there’s no question that communication is a pivotal factor for the success of any organisation and a cornerstone of operations in times of crisis. Which of our actions are we measuring and how are we assessing those?
Onclusive
NOVEMBER 8, 2023
Experts have often debated the interesting PR problem of measuring the effectiveness of internal communications. Read up to learn more about measuring internal communications and how internal communications will continue to change in coming years. Crisis Communications There were some serious PR blunders in 2020.
Reputation Us
JULY 8, 2019
QUESTIONS : Is corporate reputation a focus for your organization in 2020? According to the 2019 DHM Research and ReputationUs study , 93% of consumers say a company’s reputation is important when they choose among products and services of similar quality and price. Identify reputation vulnerabilities and opportunities.
Stuart Bruce
OCTOBER 7, 2023
The Edelman 2023 Future of Corporate Communications survey found that half of respondents see themselves as strategic advisers to or partners to their company’s leadership … © Stuart Bruce - Future of Corporate Communications study finds CCOs investing more in technology was first published on Stuart Bruce's Stuart Bruce the PR Futurist (..)
5W PR
JUNE 15, 2020
However, when mistakes are made, all of those benefits can act against the brand, amplifying a momentary lapse and creating a monumental PR crisis. Let’s take a look at how brands should use the tools available on social media to mitigate a PR crisis and move forward to re-establish the brand’s reputation.
Critical Mention
FEBRUARY 20, 2020
One of the key ways reputable companies grow their brand is by pointing out the relevance and similarities between their brand and their audience. Measure Your Reputation with Sentiment Analysis. Your brand’s reputation heavily relies on the impression your organization projects to its audiences. Priscilla Osorio.
Onclusive
AUGUST 9, 2021
Measuring the effectiveness of internal communications is an interesting PR problem that has often been debated by experts. Read up to learn more about measuring internal communications and how internal communications will continue to change in coming years. Crisis Communications. Media Measurement. Reputation Management.
Prohibition
JANUARY 17, 2022
Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?
Melissa Agnes
OCTOBER 21, 2014
Today’s crisis realities present some of the biggest challenges and obstacles to be faced in a crisis or emergency. In fact, if you aren’t prepared, today’s crisis realities will work against you , rather than for you, in a crisis – making your task of effective crisis management extremely difficult.
Solo PR Pro
MARCH 3, 2020
The full impact of this outbreak from both a human and economic perspective can not yet be measured — and won’t be for some time to come. All good PR pros know you can be both reassuring and completely honest in a crisis- and in fact, the latter plays an important role in the former.” – Kellye Crane, Crane Communications.
Melissa Agnes
JULY 3, 2018
Thanks to high-profile crises, viral issues, and fun television series like Scandal , crisis management is being seen more and more as a “sexy” and thrilling profession or service offering. Crisis management advisors and consultants are not supposed to be the risk. What makes me say this? The work we do should not be taken lightly.
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