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Crisis Management for B2B Tech Companies: A PR Perspective

5W PR

Data breaches, security loopholes, and service breakdowns are just some crises that could send a tech firm into a frenzy. Crisis management blueprint The foundation of public relations crisis preparedness is a detailed crisis management blueprint. Training and drills A plan on paper is just the first step.

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The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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How to Build Brand Value  

Onclusive

Whether it’s social media, advertising campaigns, or customer service interactions, the brand’s voice, tone, and messaging should remain cohesive. Swift and thoughtful responses to negative feedback can help in managing and mitigating potential reputation crises.

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What Is Crisis Management And Why Its Important?

Prohibition

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. How do you define crisis management? What is a crisis?

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How to Prepare a PR Crisis Plan

Prohibition

But you can guard against them by putting in place a PR crisis plan before they happen – and reacting quickly if your business is struck with bad publicity. Here’s how to put your plan together, what to remember and how you can access specialist support. What is a PR Crisis? When Should You Set Up a PR Crisis Plan?

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How To Identify your Crisis Plan’s Blind Spots

Melissa Agnes

Customer service. If crisis prevention is the best form of crisis management (because it is), what are you actively doing to prevent crises? The post How To Identify your Crisis Plan’s Blind Spots appeared first on Agnes + Day. Marketing / Pr / Communications. Manufacturing / Production.

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How to Lose a Customer and Tarnish Your Brand in One Easy (Mis)Step

PR News

So annoyed was I by the poor customer service and the constant retargeting of ads from this particular furniture store that I resorted to cleaning… Continued. The post How to Lose a Customer and Tarnish Your Brand in One Easy (Mis)Step appeared first on PR News Blog.