PR in High Definition

MAY 31, 2022

For more than a decade, Abercrombie and Fitch have been in the process of rebuilding its reputation; this reveals some interesting lessons that we can take away as PR and comms professionals. Instead, racist and exclusionary policies were embedded within the company’s culture. Leadership and reputation. Company values.

Reputation 62

Reputation Policies Leadership Company 62

Wadds Inc.

MAY 14, 2024

Reputation, Risk and Resilience 2024 is a literature review unlike any other that asks important questions about the future of the planet, society and life itself. Cartwright shared a prepublication draft of the Reputation, Risk and Resilience 2024 with me last week. Here’s what stood out for me.

Corporate 52

Corporate Communications Crisis Reputation 52

Onclusive

AUGUST 22, 2017

Corporate Communications. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Corporate communications regularly involves interaction with senior leaders and HR departments. . Crisis Communications.

Media Training 397

Media Training Crisis Communications Conference Training 397

Stern + Associates

AUGUST 11, 2023

Customers, investors, suppliers, employees, and even the community can be stakeholders. Better community relations can increase sales, employee morale, and reputation. There are many ways to build community relations. Stakeholders are people who have a vested interest in the company’s success.

Public Affairs 62

Public Affairs Publicity Local Crisis Communications 62

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Any crisis communications team must be ready to respond at any hour to an escalating event, and that speed is vital. Communications professionals must act decisively to safeguard corporate reputation, and many worry that they may miss something. Over 80% of companies now have an employee social media policy.

Trends 199

Trends Corporate Employee Analysis 199

Reputation Us

MAY 10, 2019

This year’s conference theme, “Communicating Through Chaos” proved ideal for Casey’s presentation, “Reputation Management: How to Enhance, Advance and Protect Your Corporate Reputation in Today’s Critical Environment.” Employee Engagement. Policies and Procedures.

Reputation 60

Reputation Policies Crisis Communications Survey 60

PRSay

APRIL 5, 2021

Insights are also from the Center’s recent survey of 84 large public and private firms on how companies and their employee-funded PACs responded to the Capitol riot and objections to the election certification. The more complex it is, the more difficult it can be to manage reputational and other risks. Engage and educate stakeholders.

Report 173

Report Company Government Conference 173

PR Matters

APRIL 21, 2016

The purpose of PR is genuinely unique , because it’s the only profession solely concerned with the protection and growth of an organization’s and/or individual’s reputation through credible communication [ Tweet Quote ]. The practice of PR is reputation management [ Tweet Quote ]. A crisis is, by default, a reputation issue.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Doctor Spin

FEBRUARY 22, 2024

PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Driving Employee Engagement. link] 9 Mishra, K.,

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Prohibition

JANUARY 17, 2022

With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

PR Matters

APRIL 21, 2016

The purpose of PR is genuinely unique , because it’s the only profession solely concerned with the protection and growth of an organization’s and/or individual’s reputation through credible communication [ Tweet Quote ]. The practice of PR is reputation management [ Tweet Quote ]. A crisis is, by default, a reputation issue.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

Cision

DECEMBER 4, 2017

GitLab, a startup with $25 million in funding, got into a major PR embarrassment when one of its employees accidentally deleted client data from the primary database server. They even published a blog post explaining what happened to the developer responsible for the crisis who became popular as “team-member-1” on social media.

Crisis 271

Crisis Brand Branding How To 271

Doctor Spin

FEBRUARY 14, 2024

PR strategies are designed to manage the public’s perception and ensure positive association and reputation. Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Sword and the Script

OCTOBER 25, 2022

Heightened customer reputation, improvements to retain customers, reorganizations.”. Crisis interrupted. More and more crisis communication events that interrupt the general flow of work in our area.”. Importance of companies having a voice on social justice and other policy issues.”. Blended media. Giving voice.

Communications 126

Communications Crisis Internal International 126

Prohibition

JANUARY 14, 2022

What is a PR Crisis? A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A crisis could be triggered by an accident, a serious error, or an inappropriate action. What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Prohibition

JANUARY 7, 2022

Rather than walk the walk alone, take advantage of our crisis management experience, so that no matter what goes wrong, your company will come out stronger and better. How do you define crisis management? A crisis can involve anything from a natural disaster to a product recall to a terrorist attack. What is a crisis?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

PRSay

OCTOBER 25, 2017

The speed and accessibility of social media means that brands are always teetering on the edge of a crisis. Because it only takes one post to destroy a reputation, companies need to be wary of who has the power to create and share content. Newhouse School of Public Communications, Jamie Ward, Ph.D. , Prepare in advance.

Social Media 117

Social Media Conference Media Corporate 117

Reputation Us

SEPTEMBER 7, 2016

.” If your financial institution is in need to safeguard itself and its reputation from potential issues, we’d welcome your outreach: PR@LTpublicrelations.com. Credit Union Crisis Planning Essential. We’re in a crisis and we need your help,” Anthony Huey, president of Reputation Management LLC in Sarasota, Fla.,

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Landis PR

MAY 15, 2023

Look at your employee policies, hiring practices, CSR, and more. How will this impact employees? Employees are a critical stakeholder, too. Per the Edelman Trust Barometer , 54% of employees globally think CEOs should speak out on controversial political and social issues. Get your own house in order first.

Company 52

Company Employee Leadership Policies 52

Prohibition

DECEMBER 13, 2021

This is where crisis management comes in. Crisis management is the reaction to an unexpected event that could have long lasting consequences on the organisation’s finances or reputation. Crisis management is not preventing a crisis, but rather managing an existing crisis. What is Crisis Management?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Doctor Spin

MARCH 19, 2023

It is the art of communicating with stakeholders, such as customers, employees, investors, media, and the public, to build and maintain a good relationship. For example, if an organisation decides to measure the number of media mentions, it signals that media coverage is crucial in building its reputation.

Measurement 52

Measurement Communications Wikipedia Social Media 52

Cision

SEPTEMBER 30, 2015

Prepare in advance for crisis. Learn “How to Plan and Manage Crisis Communication in a Social World” today! Fortune 100 companies, 54 percent have policies on human trafficking and 66 percent have policies on forced labor. Governments and stock exchanges are even requiring CSR reporting.

Media Relations 120

Media Relations Trends Media Corporate 120

ImPRessions - Crenshaw Communications

MAY 15, 2018

Facebook’s first instinct was to claim it was a victim of Cambridge Analytica’s mistake and to deflect with a series of privacy policy changes. There was no mention of the customers’ race, or of why a Starbucks employee had called the police. For a PR view into video CEO apologies , see this earlier post.}

Crisis 136

Crisis Privacy Airlines Facebook 136

PR in High Definition

FEBRUARY 17, 2017

Since the elections in November, President Trump has publicly attacked over 60 organisations (and counting)—including Microsoft, General Motors, BBC, Boeing and Sony—putting marketing and PR teams on the defensive to protect their brand’s reputation and share prices.

Strategy 72

Strategy Brand Branding Employee 72

MaccaPR

FEBRUARY 19, 2018

No matter what the intention, recognize that every rude Tweet or callous Facebook post from a misguided employee or manager is now as public as a news release fired out globally. CRISIS LESSON #2: ESTABLISH CLEAR SOCIAL MEDIA GUIDELINES AT EVERY LEVEL OF YOUR COMPANY.

Instagram 98

Instagram Crisis Local Privacy 98

PR Conversations

JULY 5, 2017

Ironically, PR as a sphere has certain reputational problems itself. In my experience, employees from Communications department spend their lives performing the following functions: 1. Public relations professional strives to create a positive reputation for his/her client with the help of information materials.

Infographics 63

Infographics Corporate Policies Reputation 63

David PR Group

AUGUST 17, 2017

They let her know that they weren’t going to be bullied and that her treatment of not only Delta employees, but the airline’s other customers, was inappropriate. Also recently, a jury in Texas awarded a million dollars to a wedding photographer whose reputation was destroyed by an uppity couple. They scolded her. –John.

Airlines 54

Airlines Reputation Customer Service Social Media 54

MaccaPR

AUGUST 8, 2018

But when the flaws in the company's spokes-founder or spokes-celebrity come to light, such as with Subway spokesperson and now convicted sex offender Jared Fogel, a brand hanging by that single person’s reputation can tank. So Papa John’s legally gagged its employees, in a company-wide effort to muzzle criticism. #4

Crisis 63

Crisis Marketing Training Employee 63

Sword and the Script

AUGUST 2, 2016

During the work week, he’s an account manager with LTPR , a public relations firm based in Portland, Oregon specializing in the financial, healthcare and professional services industries, including crisis communications and litigation support. In PR, I focus on brand reputation and relationships with target audiences.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. There’s no point in building a reputation if the startup is facing an existential threat.

Writing 198

Writing Communications Marketing B2B 198