Waxing UnLyrical

DECEMBER 4, 2018

Just as with journalists, when reaching out to influencers, you cannot simply pitch your product or idea and ask for them to share with their audience. Big consumer brands can rely on big-name celebrities for promoting their brands because they can afford the high-dollar cost and, also, because it works.

Trends 77

Trends Marketing Real Estate Public Affairs 77

Victorious PR

FEBRUARY 14, 2023

Your PR professional will understand and explain to you: the relevance and credibility of each outlet they are pitching your brand to be picked up. Consumers are often willing to pay more for products or services from well-known and reputable brands, and a strong brand image can help position your company as a leader in your industry.

Brand 52

Brand Branding Reputation Employee 52

Victorious PR

FEBRUARY 14, 2023

Your PR professional will understand and explain to you: the relevance and credibility of each outlet they are pitching your brand to be picked up. Consumers are often willing to pay more for products or services from well-known and reputable brands, and a strong brand image can help position your company as a leader in your industry.

Brand 52

Brand Branding Reputation Employee 52

Victorious PR

FEBRUARY 14, 2023

Your PR professional will understand and explain to you: the relevance and credibility of each outlet they are pitching your brand to be picked up. Consumers are often willing to pay more for products or services from well-known and reputable brands, and a strong brand image can help position your company as a leader in your industry.

Brand 52

Brand Branding Reputation Employee 52

Maxim Behar

MAY 31, 2021

One day, a big American petroleum company came, and they invited me for a pitch in public relations. We must feel what the clients need and how the consumer would react to the products or the brand of our clients. So, I started my small one-man show advertising agency that produced souvenirs, business cards, and calendars.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Bianchi Biz Blog

JUNE 21, 2021

Other topics I have dabbled in recently include real estate and Michigan’s casino/gaming industry. From there I moved on to The Plain Dealer in Cleveland, where I covered real estate. What advice do you have for PR people that want to pitch you? I focus on Ford Motor Co. I joined The Detroit News in April 2020.

Meeting 95

Meeting Report Automotive Real Estate 95

Konnect Agency

DECEMBER 6, 2019

Our industry changes on a daily basis, therefore we cannot use a generic formula to create and cultivate relationships with our clients, editors/producers, influencers and consumers. Like Santa Claus, both members of the media and consumers can sense whether you’re being inauthentic.

Marketing 49

Marketing Film Real Estate Consumer 49

NewsWhip

JUNE 23, 2021

This is not going out to a camping site where you’re going to pitch a tent, pack it up when you’re done, we’re talking about highly engineered permanent structures. I understand why this project’s happening. But the truth is what gets lost is that this is infrastructure.

Data 78

Data Media Analytics Energy 78

ImPRessions - Crenshaw Communications

AUGUST 30, 2016

We polled some peers and put together what we feel constitutes “must-reads” for those in consumer and B2B tech PR. Reading Buzzfeed may not make you a better writer, but you will be a fabulous pop culture maven, likely to come up with some brilliant angles for media pitches based on stories, listicles, videos etc.

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Agency Real Estate Journalism Fashion 149

MaccaPR

MARCH 7, 2016

Many consumers are conditioned to search for company-related information in the footer of your homepage, so that’s a logical place to house your newsroom link. This content-rich newsroom will build the bona fides of your experts and give you a single, robust page to share with reporters when pitching a story. Exhibit A: Starbucks.

How To 48

How To Media Print Real Estate 48