Cision

JANUARY 29, 2016

Devon Thorsby is a real estate reporter for U.S. News & World Report ‘s Consumer Advice section and has been with the publication since October 2015. Below, she gives communications professionals insights on pitching, pet peeves and what stories peek her interest.

Real Estate 120

Real Estate Pitching Interviews Meeting 120

Rock the Status Quo

NOVEMBER 12, 2014

You distributed a press release, landed a byline and pitched your heart out last month, but THIS month is looking pretty grim when it comes to landing fresh press. Let’s use the example of a luxury residential real estate client. Move past real estate trade pubs and consumer media.

Real Estate 195

Real Estate Pitching B2C Fashion 195

Victorious PR

FEBRUARY 4, 2023

Your Audience is Always Listening How your brand is perceived is how a consumer will trust and buy into you. When a brand has networked enough credibility in the media, and for the public to consume, they will see an overall increase in trust and success for their business. Our team puts our clients first.

Reputation 52

Reputation Publicity Real Estate Social Media 52

Communications Conversations

JANUARY 10, 2023

This is purely a way for me to meet more new smart people across the digital and social industry here in MSP. No business pitch. I recently asked Natalie to join a social media mastermind group I run, so I’m looking forward to meeting her in person in the New Year! 2 – Monica Gratzker, Post Consumer Brands.

Real Estate 60

Real Estate Meeting Hotels Exercises 60

Cision

APRIL 27, 2016

Rogers & Cowan has a tremendous roster of brand and entertainment clients, and I’m especially excited to be leading new business, marketing and social media efforts for the agency’s entertainment and brand teams. Consumers have so many choices for entertainment, and consumption patterns are changing. . Also, networking.

Real Estate 120

Real Estate Television Technology Agency 120

Waxing UnLyrical

DECEMBER 4, 2018

Leveraging the power of influencers is much like leveraging the power of the media. Just as with journalists, when reaching out to influencers, you cannot simply pitch your product or idea and ask for them to share with their audience. Influencer marketing does not equal an endorsement. Backpack Boy is a macro-influencer.

Trends 77

Trends Marketing Real Estate Public Affairs 77

Konnect Agency

DECEMBER 6, 2019

This social media marketing and public relations firm understands this from all angles and ensures that all key stakeholders are consistently reached to drive ROI for our clients. Like Santa Claus, both members of the media and consumers can sense whether you’re being inauthentic.

Marketing 49

Marketing Film Real Estate Consumer 49